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Back in August, Pinterest rolled out YouTube support to allow users to pin and share videos from the site on the pinboard-based social network. Still, despite that addition, the focus of Pinterest (and reason for its growth) has remained pretty consistently rooted in photos.
However, as the site continues to grow in popularity, the company probably realized that it will have to broaden its horizons to hold the interest of new and old users, alike. Thus, Pinterest announced integration with Vimeo, which, like its YouTube deal, will allow users to pin Vimeo videos on the site.
Some are speculating that this move is just what Pinterest needs to expand its content reach, since Vimeo’s fanbase tends to be more art and design focused than YouTube’s things-on-cats loving crowd. This means these younger, hipper users may be more interested in sharing viral content on the site, so this new deal could help spur video usage on the social network. Or that's the theory, at least.
If nothing else, it’s clear that Pinterest is interested in evolving beyond its current format.
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Google, Facebook, YouTube are most visited websites in 2011
posted by Technology @ 8:00 PM
Thursday, December 29, 2011
Google, Facebook and YouTube racked up the most unique visitors among U.S. websites in 2011, according to new data from the research group Nielsen.
Not necessarily the most surprising news is it? What may be a bit more interesting is that, despite its rapid growth, Google+ was on average visited by fewer users than Myspace this year, according to Nielsen. Google+ was released in beta in July and opened to the public in September.
The Nielsen data also doesn't cover the entire year, only January to October.
According to Nielsen, the top 10 U.S. social networks and blogs, by page views, in 2011 were:
1. Facebook — 137.6 million average page views per month
2. Blogger — 45.5 million average page views per month
3. Twitter.com — 23.6 million average page views per month
4. WordPress.com — 20.4 million average page views per month
5. Myspace.com — 17.9 million average page views per month
6. LinkedIn — 17 million average page views per month
7. Tumblr — 10.9 million average page views per month
8. Google+ — 8.2 million average page views per month
9. Yahoo! Pulse — 8 million average page views per month
10. Six Apart/TypePad — 7 million average page views per month
Nielsen also reported that the 10 most visited overall U.S. Web brands in 2011 were:
1. Google — 153.4 million average page views per month
2. Facebook — 137.6 million average page views per month
3. Yahoo! — 130.1 million average page views per month
4. MSN/WindowsLive/Bing – 115.9 million average page views per month
5. YouTube — 106.7 million average page views per month
6. Microsoft — 83.8 million average page views per month
7. AOL Media Network — 74.6 million average page views per month
8. Wikipedia — 62 million average page views per month
9. Apple — 61.6 million average page views per month
10. Ask Search Network — 60.5 million average page views per month
And finally, the top 10 U.S. Web brands for video, according to Nielsen's data:
1. YouTube — 111.1 million average page views per month
2. Vevo — 34.6 million average page views per month
3. Facebook — 29.8 million average page views per month
4. Yahoo! — 25.3 million average page views per month
5. MSN/WindowsLive/Bing — 16.6 million average page views per month
6. AOL Media Network — 13.3 million average page views per month
7. Hulu — 13.1 million average page views per month
8. The CollegeHumor Network — 12.5 million average page views per month
9. CNN Digital Network — 8.3 million average page views per month
10. Netflix — 7.4 million average page views per month
ALSO:
Google+ may reach 400 million users by end of 2012
'Facebook' tops list of most-searched-for terms of 2011
Report: Investment banks compete for lead role in Facebook IPO
– Nathan Olivarez-Giles
Nathan Olivarez-Giles on Google+
Image: A screen shot of plus.google.com. Credit: Google
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