http://www.linkwebservices.com/web_university San Clemente Web University: Web Design, Web Marketing, SEO, Ecommerce, Social Networking and more! Wed, 23 May 2012 08:00:00 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 http://www.linkwebservices.com/web_university/xbox-360-leverages-social-networking?utm_source=rss&utm_medium=rss&utm_campaign=xbox-360-leverages-social-networking http://www.linkwebservices.com/web_university/xbox-360-leverages-social-networking#comments Fri, 29 May 2009 17:38:56 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=981 Xbox 360 leverages social networking Facebook and MySpace have made the Internet obsessed with popularity. Sites are adopting social networking features as quickly as we can find and friend each other. It seems only natural, then, that services should adopt social networking features, too. You can argue that Xbox Live has always been a game-centric [...]

]]> http://www.linkwebservices.com/web_university/xbox-360-leverages-social-networking/feed 0 http://www.linkwebservices.com/web_university/organized-phishing-onslaught-batters-facebook?utm_source=rss&utm_medium=rss&utm_campaign=organized-phishing-onslaught-batters-facebook http://www.linkwebservices.com/web_university/organized-phishing-onslaught-batters-facebook#comments Tue, 19 May 2009 18:12:41 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=918 by Jason Mick ‘Facebook is believed to be under attack by a relatively organized group of cybercriminals.’ - Facebook, the world’s largest social networking site with over 200 million users, is an attractive target for hackers and cyber criminals.  Unsurprisingly, the site has been increasingly under attack in recent months.  The latest attack comes in [...]

]]> http://www.linkwebservices.com/web_university/organized-phishing-onslaught-batters-facebook/feed 0 http://www.linkwebservices.com/web_university/multiply-your-marketing-like-a-virus?utm_source=rss&utm_medium=rss&utm_campaign=multiply-your-marketing-like-a-virus http://www.linkwebservices.com/web_university/multiply-your-marketing-like-a-virus#comments Mon, 18 May 2009 17:07:51 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=916 By Michel Fortin googleIn today’s Internet, conversations are cropping up all over the place. People are talking. They are talking about products. They are talking about businesses. And they are certainly talking about their experiences. When you look at how blogs, forums and social networking sites have exploded in the last few years, you can [...]

]]> http://www.linkwebservices.com/web_university/multiply-your-marketing-like-a-virus/feed 0 http://www.linkwebservices.com/web_university/twitter-alert-be-careful-with-your-email?utm_source=rss&utm_medium=rss&utm_campaign=twitter-alert-be-careful-with-your-email http://www.linkwebservices.com/web_university/twitter-alert-be-careful-with-your-email#comments Sun, 17 May 2009 17:04:24 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=912 By Chris Crum Spammers May Have Another Trick in Twitter Spammers have found a new way to use Twitter. This one lets them harvest email addresses easily,  and use these addresses to do their dirty business. The good news is that you can avoid this practice by simply not tweeting your email address. Have other [...]

]]> http://www.linkwebservices.com/web_university/twitter-alert-be-careful-with-your-email/feed 0 http://www.linkwebservices.com/web_university/using-social-media-to-boost-search-engine-results?utm_source=rss&utm_medium=rss&utm_campaign=using-social-media-to-boost-search-engine-results http://www.linkwebservices.com/web_university/using-social-media-to-boost-search-engine-results#comments Sat, 16 May 2009 17:00:12 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=909 By Lauren Hobson (c) 2009 Most of us are well aware that the search engines frequently change their algorithms to improve search results for users (and foil spammers), which can make it challenging for small businesses just to keep up. But as web technology continues to evolve, it also creates new opportunities for small businesses [...]

]]> http://www.linkwebservices.com/web_university/using-social-media-to-boost-search-engine-results/feed 0 http://www.linkwebservices.com/web_university/the-seven-deadly-sins-of-website-copy?utm_source=rss&utm_medium=rss&utm_campaign=the-seven-deadly-sins-of-website-copy http://www.linkwebservices.com/web_university/the-seven-deadly-sins-of-website-copy#comments Fri, 15 May 2009 16:55:17 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=906 By Michel Fortin article writingThroughout my research, I’m always surprised when I stumble onto websites that are professionally designed and seem to offer great products and services, but lack or fail in certain important elements. Elements that, with just a few short changes, can help multiply the results almost instantaneously. Generally, I have found that [...]

]]> http://www.linkwebservices.com/web_university/the-seven-deadly-sins-of-website-copy/feed 0 http://www.linkwebservices.com/web_university/yahoo-silent-on-microsoft?utm_source=rss&utm_medium=rss&utm_campaign=yahoo-silent-on-microsoft http://www.linkwebservices.com/web_university/yahoo-silent-on-microsoft#comments Thu, 14 May 2009 18:35:29 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=904 by Rebecca Buckman, The Internet portal didn’t shed light on a possible deal with the software giant as it reported a loss and more job cuts. BURLINGAME, Calif. — Beleaguered Internet portal Yahoo! reported first-quarter earnings of $118 million, or 8 cents per share, a decrease of 78% from the year-ago period. In an effort [...]

]]> http://www.linkwebservices.com/web_university/yahoo-silent-on-microsoft/feed 0 http://www.linkwebservices.com/web_university/facebooks-trademark-troubles?utm_source=rss&utm_medium=rss&utm_campaign=facebooks-trademark-troubles http://www.linkwebservices.com/web_university/facebooks-trademark-troubles#comments Wed, 13 May 2009 18:27:45 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=901 Taylor Buley, The social network loses the case to trademark one of its ad products. BURLINGAME, Calif. — If Facebook is trying to make a name for its nascent advertising platform, why didn’t it fight to keep its Social Ads trademark? The Palo Alto, Calif.-based social network launched its Social Ads product in 2007 as [...]

]]> http://www.linkwebservices.com/web_university/facebooks-trademark-troubles/feed 0 http://www.linkwebservices.com/web_university/myspaces-new-no-1-friend?utm_source=rss&utm_medium=rss&utm_campaign=myspaces-new-no-1-friend http://www.linkwebservices.com/web_university/myspaces-new-no-1-friend#comments Tue, 12 May 2009 18:27:23 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=898 Evan Hessel, 04.24.09, 05:30 PM EDT Former Facebook exec Owen Van Natta becomes CEO of MySpace. LOS ANGELES — Owen Van Natta, the former operations and revenue boss at Facebook, is now chief executive at his former rival MySpace. The appointment was announced Friday and follows MySpace parent News Corp.’s decision the previous day to [...]

]]> http://www.linkwebservices.com/web_university/myspaces-new-no-1-friend/feed 0 http://www.linkwebservices.com/web_university/how-to-write-for-search-engines?utm_source=rss&utm_medium=rss&utm_campaign=how-to-write-for-search-engines http://www.linkwebservices.com/web_university/how-to-write-for-search-engines#comments Mon, 11 May 2009 18:18:19 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=894 By Matt Tuens (c) 2009 SEO (Search Engine Optimization) writing, as a distinct style, was born in the Internet era and has matured before our very eyes in a relatively short span of time. Although it is evolving and maturing still, and will continuously do so, we can define some of the tried and tested [...]

]]> http://www.linkwebservices.com/web_university/how-to-write-for-search-engines/feed 0 http://www.linkwebservices.com/web_university/why-you-should-use-article-directories-to-promote-your-website?utm_source=rss&utm_medium=rss&utm_campaign=why-you-should-use-article-directories-to-promote-your-website http://www.linkwebservices.com/web_university/why-you-should-use-article-directories-to-promote-your-website#comments Sun, 10 May 2009 20:35:58 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=891 By Jay Gaulard If you are online and are not already using article directories to promote your website, you are missing out on a free and highly effective marketing option. Article directories are great ways to draw traffic to your site without paying for advertising. However, to get real traffic to your site using an [...]

]]> http://www.linkwebservices.com/web_university/why-you-should-use-article-directories-to-promote-your-website/feed 0 http://www.linkwebservices.com/web_university/twitter-demystified-for-business-users?utm_source=rss&utm_medium=rss&utm_campaign=twitter-demystified-for-business-users http://www.linkwebservices.com/web_university/twitter-demystified-for-business-users#comments Sat, 09 May 2009 20:32:22 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=888 By Nancy McCord Social networkingTwitter is the current top “hot property” on the Web, but its popularity and how to use it has mystified many business owners. Many people think that they want to, or should be using Twitter, but simply do not understand the platform, its use, or its place in building web exposure. [...]

]]> http://www.linkwebservices.com/web_university/twitter-demystified-for-business-users/feed 0 http://www.linkwebservices.com/web_university/googles-6-principles-of-competition-and-openness?utm_source=rss&utm_medium=rss&utm_campaign=googles-6-principles-of-competition-and-openness http://www.linkwebservices.com/web_university/googles-6-principles-of-competition-and-openness#comments Fri, 08 May 2009 20:28:32 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=884 by Chris Crum What Google is Explaining to Difference Makers There’s a short but interesting blog post up on Google’s official Public Policy Blog, which states six principles the company holds with regards to competition and openness. Adam Kovacevich”As Google has grown, the company has naturally faced more scrutiny about our business principles and practices,” [...]

]]> http://www.linkwebservices.com/web_university/googles-6-principles-of-competition-and-openness/feed 0 http://www.linkwebservices.com/web_university/why-most-seo-projects-fail-and-how-to-fix-them?utm_source=rss&utm_medium=rss&utm_campaign=why-most-seo-projects-fail-and-how-to-fix-them http://www.linkwebservices.com/web_university/why-most-seo-projects-fail-and-how-to-fix-them#comments Thu, 07 May 2009 20:24:02 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=881 By Mike Tekula (c) 2009 I started in SEO working for an agency that required an annual contract. Clients who wanted to hire them had to be prepared to pay in full upfront for 12 months of service. That’s a heck of a commitment, isn’t it? The worst part is that most of the time [...]

]]> http://www.linkwebservices.com/web_university/why-most-seo-projects-fail-and-how-to-fix-them/feed 0 http://www.linkwebservices.com/web_university/how-to-optimize-for-google-part-3-of-3?utm_source=rss&utm_medium=rss&utm_campaign=how-to-optimize-for-google-part-3-of-3 http://www.linkwebservices.com/web_university/how-to-optimize-for-google-part-3-of-3#comments Wed, 06 May 2009 20:17:17 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=879 By Scott Van Achte (c) 2009 In Part 1 (http://www.sitepronews.com/2009/04/30/ how-to-optimize-for-google-%e2%80%93-part-1-of-3-2/) and Part 2 of How to Optimize for Google (http://www.sitepronews.com/2009/ 05/01/how-to-optimize-for-google-part-2-of-3-2/)I discussed general website optimization, links, and Google webmaster tools. In Part 3 we will look at a number of other considerations which play a role in successful rankings in Google, and also touch [...]

]]> http://www.linkwebservices.com/web_university/how-to-optimize-for-google-part-3-of-3/feed 0 http://www.linkwebservices.com/web_university/how-to-optimize-for-google-part-2-of-3?utm_source=rss&utm_medium=rss&utm_campaign=how-to-optimize-for-google-part-2-of-3 http://www.linkwebservices.com/web_university/how-to-optimize-for-google-part-2-of-3#comments Tue, 05 May 2009 20:08:14 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=876 By Scott Van Achte in Featured Optimizing for top Google rankings includes a number of factors. In Part 1 of 3 we discussed onsite optimization. In Part 2 we will touch on incoming links as well as using Google Webmaster Tools. LINKS Links are very important in today’s Google rankings, but just how many links [...]

]]> http://www.linkwebservices.com/web_university/how-to-optimize-for-google-part-2-of-3/feed 0 http://www.linkwebservices.com/web_university/how-to-optimize-for-google-%e2%80%93-part-1-of-3?utm_source=rss&utm_medium=rss&utm_campaign=how-to-optimize-for-google-%25e2%2580%2593-part-1-of-3 http://www.linkwebservices.com/web_university/how-to-optimize-for-google-%e2%80%93-part-1-of-3#comments Mon, 04 May 2009 20:04:33 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=873 In today’s online world search engine rankings can make your business succeed, and while rankings in Yahoo and MSN are very valuable, their combined market value is still less than that of Google. This makes achieving top rankings in Google that much more important. In this three-part series on How to Optimize for Google we [...]

]]> http://www.linkwebservices.com/web_university/how-to-optimize-for-google-%e2%80%93-part-1-of-3/feed 0 http://www.linkwebservices.com/web_university/the-knack-to-getting-paid?utm_source=rss&utm_medium=rss&utm_campaign=the-knack-to-getting-paid http://www.linkwebservices.com/web_university/the-knack-to-getting-paid#comments Sun, 03 May 2009 19:57:24 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=869 Glenn D. Porter, Cash-strapped customers play chicken when it comes to paying bills. Here’s how to collect. It’s tough enough to get a purchase order in this recession–now you have to collect. I don’t have to tell you closers out there that salespeople don’t get their commission checks until the invoices are paid. Like it [...]

]]> http://www.linkwebservices.com/web_university/the-knack-to-getting-paid/feed 0 http://www.linkwebservices.com/web_university/fastest-rising-and-falling-consumer-searches?utm_source=rss&utm_medium=rss&utm_campaign=fastest-rising-and-falling-consumer-searches http://www.linkwebservices.com/web_university/fastest-rising-and-falling-consumer-searches#comments Sat, 02 May 2009 19:49:07 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=865 Compete.com has released a study of the Web’s fastest rising and falling searches, revealing Twitter as the term Web consumers searched most in March. It marked a 130% growth from February 2009. The top 10 fastest rising terms were: Twitter American Idol Dancing With the Stars Twilight (a popular book series) Dr. Seuss (Birthday is [...]

]]> http://www.linkwebservices.com/web_university/fastest-rising-and-falling-consumer-searches/feed 0 http://www.linkwebservices.com/web_university/top-5-reasons-most-internet-businesses?utm_source=rss&utm_medium=rss&utm_campaign=top-5-reasons-most-internet-businesses http://www.linkwebservices.com/web_university/top-5-reasons-most-internet-businesses#comments Fri, 01 May 2009 19:05:36 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=862 By Mark Yarrobino If you’ve been online for any amount of time, then I’m sure you’ve heard many of the success stories about internet entrepreneurs, and how they’re making millions every year, and you’ve probably heard how easy it is for you to do it, too. And the truth is, it actually is kind of [...]

]]> http://www.linkwebservices.com/web_university/top-5-reasons-most-internet-businesses/feed 0 http://www.linkwebservices.com/web_university/universal-search-strategize-your-way-to-the-top?utm_source=rss&utm_medium=rss&utm_campaign=universal-search-strategize-your-way-to-the-top http://www.linkwebservices.com/web_university/universal-search-strategize-your-way-to-the-top#comments Thu, 30 Apr 2009 18:20:47 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=858 By Leona Griffin While we all work to beat the competitors for targeted search terms, hoping to land that top ten ranking; Google’s Universal search provides additional opportunities to improve your website’s exposure by mixing in universal search results. Most companies are not taking full advantage of universal search and are really missing the opportuníty [...]

]]> http://www.linkwebservices.com/web_university/universal-search-strategize-your-way-to-the-top/feed 0 http://www.linkwebservices.com/web_university/12-simple-steps-to-effective-websites?utm_source=rss&utm_medium=rss&utm_campaign=12-simple-steps-to-effective-websites http://www.linkwebservices.com/web_university/12-simple-steps-to-effective-websites#comments Wed, 29 Apr 2009 17:06:01 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=856 By Nancy Fraser The Owl and the Pussy-cat went to sea In a beautiful pea green boat, They took some honey, and plenty of money, Wrapped up in a five pound note. Edward Lear must have had some precognition about what was in store for us all with the development of the internet when he [...]

]]> http://www.linkwebservices.com/web_university/12-simple-steps-to-effective-websites/feed 0 http://www.linkwebservices.com/web_university/how-much-face-time-does-your-website-need?utm_source=rss&utm_medium=rss&utm_campaign=how-much-face-time-does-your-website-need http://www.linkwebservices.com/web_university/how-much-face-time-does-your-website-need#comments Tue, 28 Apr 2009 17:31:51 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=852 By Jerry Bader How much time does it take your website to deliver your marketing message? Assuming the site traffic you generate is the least bit interested in what you have to say, how much of what you’re saying do they remember, or more to the point, how much do they need to remember? Have [...]

]]> http://www.linkwebservices.com/web_university/how-much-face-time-does-your-website-need/feed 0 http://www.linkwebservices.com/web_university/twitters-follower-limit-good-or-bad?utm_source=rss&utm_medium=rss&utm_campaign=twitters-follower-limit-good-or-bad http://www.linkwebservices.com/web_university/twitters-follower-limit-good-or-bad#comments Mon, 27 Apr 2009 17:52:05 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=848 By Chris Crum Is There a Need to Follow Over 1,000 People in a Day? Twitter has had a limit on how many people a user can follow in a day (1,000) in place for some time, and on Monday the company said this limit was not being consistently applied to all accounts, but that [...]

]]> http://www.linkwebservices.com/web_university/twitters-follower-limit-good-or-bad/feed 0 http://www.linkwebservices.com/web_university/google-set-to-change-ranking-algorithm?utm_source=rss&utm_medium=rss&utm_campaign=google-set-to-change-ranking-algorithm http://www.linkwebservices.com/web_university/google-set-to-change-ranking-algorithm#comments Mon, 27 Apr 2009 17:48:08 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=845 By Jason Lee Miller Blackhat SEO spammers force Google’s hand Google is set to make changes to its search ranking algorithm to combat the spate of links leading to malicious web pages appearing at the top of Google’s search results, according to an inside source. Over the past few months, cybercriminals have been using blackhat [...]

]]> http://www.linkwebservices.com/web_university/google-set-to-change-ranking-algorithm/feed 0 http://www.linkwebservices.com/web_university/eight-simple-steps-to-finding-a-lucrative-niche-market-with-keyword-research?utm_source=rss&utm_medium=rss&utm_campaign=eight-simple-steps-to-finding-a-lucrative-niche-market-with-keyword-research http://www.linkwebservices.com/web_university/eight-simple-steps-to-finding-a-lucrative-niche-market-with-keyword-research#comments Sun, 26 Apr 2009 17:45:34 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=842 By Chris Crum Gannett Restricting Employees from Social Network Use? Update: The original title of this article was “USA Today Publisher Restricting Employees from Using Social Networks?” USA Today called WebProNews requesting a change because it made it look like USA Today itself was discouraging social media use, which is apparently not the case. “I [...]

]]> http://www.linkwebservices.com/web_university/eight-simple-steps-to-finding-a-lucrative-niche-market-with-keyword-research/feed 0 http://www.linkwebservices.com/web_university/why-profitable-keywords-are-the-cornerstones-of-your-internet-marketing?utm_source=rss&utm_medium=rss&utm_campaign=why-profitable-keywords-are-the-cornerstones-of-your-internet-marketing http://www.linkwebservices.com/web_university/why-profitable-keywords-are-the-cornerstones-of-your-internet-marketing#comments Sat, 25 Apr 2009 17:33:42 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=839 By Titus Hoskins Keywords are ground zero. They are essential to your online success. You must get your keywords right or it’s game over before you even get started. Mainly because keywords are the most important element of your online marketíng. It can’t be emphasized enough, especially to beginning online webmasters or marketers, choosing the [...]

]]> http://www.linkwebservices.com/web_university/why-profitable-keywords-are-the-cornerstones-of-your-internet-marketing/feed 0 http://www.linkwebservices.com/web_university/top-5-signs-that-your-website-sucks?utm_source=rss&utm_medium=rss&utm_campaign=top-5-signs-that-your-website-sucks http://www.linkwebservices.com/web_university/top-5-signs-that-your-website-sucks#comments Fri, 24 Apr 2009 17:04:02 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=834 By John Metzler Small business owners may not have the resources to invest heavily in their web presence and finding solutions to problems can be like finding a needle in a haystack. You know something’s wrong but don’t have the faintest idea how to fix it. Is it a technical issue? Are your ads not [...]

]]> http://www.linkwebservices.com/web_university/top-5-signs-that-your-website-sucks/feed 1 http://www.linkwebservices.com/web_university/blog-flipping-10-important-factors-when-selling-your-weblog-or-website?utm_source=rss&utm_medium=rss&utm_campaign=blog-flipping-10-important-factors-when-selling-your-weblog-or-website http://www.linkwebservices.com/web_university/blog-flipping-10-important-factors-when-selling-your-weblog-or-website#comments Thu, 23 Apr 2009 16:59:18 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=830 By Chuck Crawford blog flippingThe market for blogs has exploded. Many companies do not want to invest the time in developing a blog in their respective niche, which has given rise to a whole new cottage industry, blog flipping. Blog flipping is done in a few different ways. Some flippers buy an existing blog that [...]

]]> http://www.linkwebservices.com/web_university/blog-flipping-10-important-factors-when-selling-your-weblog-or-website/feed 0 http://www.linkwebservices.com/web_university/ashton-reaches-a-million-followers?utm_source=rss&utm_medium=rss&utm_campaign=ashton-reaches-a-million-followers http://www.linkwebservices.com/web_university/ashton-reaches-a-million-followers#comments Wed, 22 Apr 2009 16:29:48 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=827 By Jason Lee Miller About 2 a.m. East Coast time, Ashton Kutcher declared victory in attracting one million followers on Twitter. For what it’s worth—is it worth something?—CNN piggyback publicity team conceded victory, but would reach a million itself sometime in the wee morning hours. About 7:30 last night, just about the time the Twitter-battle [...]

]]> http://www.linkwebservices.com/web_university/ashton-reaches-a-million-followers/feed 0 http://www.linkwebservices.com/web_university/finding-balance-between-seo-and-non-seo-traffic-generation?utm_source=rss&utm_medium=rss&utm_campaign=finding-balance-between-seo-and-non-seo-traffic-generation http://www.linkwebservices.com/web_university/finding-balance-between-seo-and-non-seo-traffic-generation#comments Tue, 21 Apr 2009 21:23:38 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=824 By Kurt D. Lynn So much SEO. You might think, from all the buzz about search engine optimization – SEO – that it offers a cure for all the world’s business ills. Somehow, SEO has been propelled from the backwaters of Internet geekdom into the forefront of modern business marketing. For example, if Google’s own [...]

]]> http://www.linkwebservices.com/web_university/finding-balance-between-seo-and-non-seo-traffic-generation/feed 0 http://www.linkwebservices.com/web_university/youtube-finally-goes-to-the-next-level?utm_source=rss&utm_medium=rss&utm_campaign=youtube-finally-goes-to-the-next-level http://www.linkwebservices.com/web_university/youtube-finally-goes-to-the-next-level#comments Mon, 20 Apr 2009 21:11:39 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=820 By Chris Crum Starts Offering Movies and Shows YouTube has finally announced after months of talks about deals with major media companies that they are now offering new sections on the site dedicated specifically to movies and television shows. Partners include Crackle, CBS, MGM, Lionsgate, Starz and many others, which contribute thousands of television show [...]

]]> http://www.linkwebservices.com/web_university/youtube-finally-goes-to-the-next-level/feed 0 http://www.linkwebservices.com/web_university/facebook-said-to-reject-funding-offer?utm_source=rss&utm_medium=rss&utm_campaign=facebook-said-to-reject-funding-offer http://www.linkwebservices.com/web_university/facebook-said-to-reject-funding-offer#comments Sun, 19 Apr 2009 20:56:29 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=815 By Doug Caverly Turns back on $4 billion valuation Not a lot of money is changing hands these days; there’s all sorts of evidence of funding slowdowns and stoppages, making for a “get while the getting’s good” situation.  A new report claims that Facebook was offered funding at a $4 billion valuation, though, and then [...]

]]> http://www.linkwebservices.com/web_university/facebook-said-to-reject-funding-offer/feed 0 http://www.linkwebservices.com/web_university/googles-need-for-freshness-sours-search-results?utm_source=rss&utm_medium=rss&utm_campaign=googles-need-for-freshness-sours-search-results http://www.linkwebservices.com/web_university/googles-need-for-freshness-sours-search-results#comments Sat, 18 Apr 2009 20:51:37 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=811 By Jason Lee Miller Link velocity a clue to gaming search Every so often SEO professionals produce a list of what they believe to be the top factors influencing search engine rankings. The latest update to this list of proposed factors looks much like past lists, focusing on traditional factors like links, content, HTML tags, [...]

]]> http://www.linkwebservices.com/web_university/googles-need-for-freshness-sours-search-results/feed 0 http://www.linkwebservices.com/web_university/ins-and-outs-of-local-search?utm_source=rss&utm_medium=rss&utm_campaign=ins-and-outs-of-local-search http://www.linkwebservices.com/web_university/ins-and-outs-of-local-search#comments Fri, 17 Apr 2009 20:43:18 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=807 By Scott Van Achte As the population with internet access explodes, and more and more people are using search engines to find what they need, the usage of local search also continues to rise. For any sites servicing a local or specific geographic audience, submission to local search based engines is becoming more and more [...]

]]> http://www.linkwebservices.com/web_university/ins-and-outs-of-local-search/feed 0 http://www.linkwebservices.com/web_university/the-5-minute-seo-site-audit-checklist?utm_source=rss&utm_medium=rss&utm_campaign=the-5-minute-seo-site-audit-checklist http://www.linkwebservices.com/web_university/the-5-minute-seo-site-audit-checklist#comments Thu, 16 Apr 2009 20:37:59 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=804 By Matt Siltala (c) 2009 From month to month I have the opportunity to present 4 different webinars on different topics related to Internet marketing to brand new online business owners. The reason I bring this up is because no matter what the topic I am presenting on, I usually get asked the same question [...]

]]> http://www.linkwebservices.com/web_university/the-5-minute-seo-site-audit-checklist/feed 0 http://www.linkwebservices.com/web_university/roll-your-own-twitter-clone?utm_source=rss&utm_medium=rss&utm_campaign=roll-your-own-twitter-clone http://www.linkwebservices.com/web_university/roll-your-own-twitter-clone#comments Wed, 15 Apr 2009 20:28:20 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=800 by Raena Jackson Armitage Everyone’s talking Twitter, right? And there’s Plurk, Jaiku, and Identica — in fact, there’s dozens of new microblogging services popping up every week. If you’re anything like me, you’ve already wondered how easy it would be to make your own — perhaps you’d like to set up a microblog for you [...]

]]> http://www.linkwebservices.com/web_university/roll-your-own-twitter-clone/feed 0 http://www.linkwebservices.com/web_university/peeling-back-the-onion-metrics-that-matter-to-a-good-search-engine-optimization-company?utm_source=rss&utm_medium=rss&utm_campaign=peeling-back-the-onion-metrics-that-matter-to-a-good-search-engine-optimization-company http://www.linkwebservices.com/web_university/peeling-back-the-onion-metrics-that-matter-to-a-good-search-engine-optimization-company#comments Tue, 14 Apr 2009 19:16:31 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=798 By Scott Buresh (c) 2009 “I want to be number one on Google for (insert hyper-competitive keyphrase here).” It’s usually the first thing we hear in terms of search engine optimization – a company wants to be in that coveted top spot on Google, Yahoo!, Ask, and MSN. No matter the industry or specialty, when [...]

]]> http://www.linkwebservices.com/web_university/peeling-back-the-onion-metrics-that-matter-to-a-good-search-engine-optimization-company/feed 0 http://www.linkwebservices.com/web_university/seo-primer-7-basics-of-seo?utm_source=rss&utm_medium=rss&utm_campaign=seo-primer-7-basics-of-seo http://www.linkwebservices.com/web_university/seo-primer-7-basics-of-seo#comments Mon, 13 Apr 2009 19:13:47 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=795 By George Peirson (c) 2009 We are going to look at 7 Basics of SEO below. These aren’t the only things you want to know about SEO, but are the areas you should learn first. Some topics will only take you a minute, some will take a little longer, and others will become an ongoing [...]

]]> http://www.linkwebservices.com/web_university/seo-primer-7-basics-of-seo/feed 0 http://www.linkwebservices.com/web_university/masters-of-the-google-universe-how-to-achieve-top-google-rankings?utm_source=rss&utm_medium=rss&utm_campaign=masters-of-the-google-universe-how-to-achieve-top-google-rankings http://www.linkwebservices.com/web_university/masters-of-the-google-universe-how-to-achieve-top-google-rankings#comments Sun, 12 Apr 2009 19:10:19 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=792 By Bill Platt (c) 2009 For years, it has been well known that Google’s search algorithm is driven by the number and quality of links pointing to a particular URL. And as a result, it was all the rage for some time to buy links on web pages that had a high Google PageRank (PR). [...]

]]> http://www.linkwebservices.com/web_university/masters-of-the-google-universe-how-to-achieve-top-google-rankings/feed 0 http://www.linkwebservices.com/web_university/using-twitter-for-link-building?utm_source=rss&utm_medium=rss&utm_campaign=using-twitter-for-link-building http://www.linkwebservices.com/web_university/using-twitter-for-link-building#comments Sat, 11 Apr 2009 19:06:28 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=787 By Jason Lee Miller Eric Ward illustrates Links on Twitter are already nofollowed and most are shortened anyway by a shortener. What use can Twiitter be for link building? Link building Eric Ward says the site is perfect for finding niche experts. It’s not about huge amounts of followers or traffic spikes. You can get [...]

]]> http://www.linkwebservices.com/web_university/using-twitter-for-link-building/feed 0 http://www.linkwebservices.com/web_university/your-website-the-importance-of-keeping-an-eye-on-bounce-rate?utm_source=rss&utm_medium=rss&utm_campaign=your-website-the-importance-of-keeping-an-eye-on-bounce-rate http://www.linkwebservices.com/web_university/your-website-the-importance-of-keeping-an-eye-on-bounce-rate#comments Fri, 10 Apr 2009 19:02:31 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=784 By Merle (c) 2009 Merle’s Mission When you hear the word “bounce”, you’re probably more inclined to associate it with a checking account, not your website. But for those who study and understand website statistics, they understand that “bounce rate” is an important measure of your website’s effectiveness. Bounce rate, simply put, is the percentage [...]

]]> http://www.linkwebservices.com/web_university/your-website-the-importance-of-keeping-an-eye-on-bounce-rate/feed 0 http://www.linkwebservices.com/web_university/bad-economy?utm_source=rss&utm_medium=rss&utm_campaign=bad-economy http://www.linkwebservices.com/web_university/bad-economy#comments Thu, 09 Apr 2009 18:48:26 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=780 By Chad Sweely Since many employers are laying off their employees, for example, IBM laid off 5,000 last week alone, and many former employees are going to be looking for jobs, the job market is more competitive than ever. With this in mind, I would like to bring your attention to the Careers category of [...]

]]> http://www.linkwebservices.com/web_university/bad-economy/feed 0 http://www.linkwebservices.com/web_university/shocker-facebookers-not-happy-with-redesign?utm_source=rss&utm_medium=rss&utm_campaign=shocker-facebookers-not-happy-with-redesign http://www.linkwebservices.com/web_university/shocker-facebookers-not-happy-with-redesign#comments Wed, 08 Apr 2009 17:51:01 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=747 By Jason Lee Miller CEO fixes unbroken social network Here’s your scenario: You’re the CEO of an immensely popular social network with 175 million registered users, or just shy of the population of Brazil. Your users are passionate and tend to protest over the slightest changes. Just recently they got really mad about a terms [...]

]]> http://www.linkwebservices.com/web_university/shocker-facebookers-not-happy-with-redesign/feed 0 http://www.linkwebservices.com/web_university/online-marketing-methods-that-work?utm_source=rss&utm_medium=rss&utm_campaign=online-marketing-methods-that-work http://www.linkwebservices.com/web_university/online-marketing-methods-that-work#comments Tue, 07 Apr 2009 18:44:19 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=777 By Jeff Beale (c) 2009 Business owners are facing a harsh reality: A website in itself offers no assurance of business. “If you build, it they will come” is a cliché that has misled many into believing all a company needed was an online presence to succeed. However, without a strategic marketing plan and a [...]

]]> http://www.linkwebservices.com/web_university/online-marketing-methods-that-work/feed 0 http://www.linkwebservices.com/web_university/6-things-you-can-do-today-to-drive-more-traffic-to-your-website-for-free?utm_source=rss&utm_medium=rss&utm_campaign=6-things-you-can-do-today-to-drive-more-traffic-to-your-website-for-free http://www.linkwebservices.com/web_university/6-things-you-can-do-today-to-drive-more-traffic-to-your-website-for-free#comments Mon, 06 Apr 2009 18:41:10 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=774 By Ivana Katz (c) 2009 Website (and business) marketing is not a one off exercise. Whether you have a brand new website or one that you’ve had for a while, you need to continue promoting it in order to bring you more visitors. You need to constantly work on it, fine-tune it, discard methods that [...]

]]> http://www.linkwebservices.com/web_university/6-things-you-can-do-today-to-drive-more-traffic-to-your-website-for-free/feed 0 http://www.linkwebservices.com/web_university/googles-still-not-buying-twitter?utm_source=rss&utm_medium=rss&utm_campaign=googles-still-not-buying-twitter http://www.linkwebservices.com/web_university/googles-still-not-buying-twitter#comments Sun, 05 Apr 2009 18:33:33 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=771 By Jason Lee Miller At least not right now… Likely, Boomtown’s Kara Swisher gets tired of being the TechCrunch Google-rumor-debunker. Maybe not. She seemed to enjoy reminding readers about the Michael Arrington grapevines sprouting out tales of Google buying Digg and Bebo, neither of which ever happened. This time it’s Twitter. In the comments of [...]

]]> http://www.linkwebservices.com/web_university/googles-still-not-buying-twitter/feed 0 http://www.linkwebservices.com/web_university/ten-ways-to-get-web-traffic-fast-and-free?utm_source=rss&utm_medium=rss&utm_campaign=ten-ways-to-get-web-traffic-fast-and-free http://www.linkwebservices.com/web_university/ten-ways-to-get-web-traffic-fast-and-free#comments Sat, 04 Apr 2009 18:28:02 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=767 By James Gladwin (c) 2009 There are several ways to get website traffic fast and free, and I’m going to share ten niche ways with you. Article Submission You don’t need to be an award winníng expert on the topic you are writing about – just pick an area that is related to the theme [...]

]]> http://www.linkwebservices.com/web_university/ten-ways-to-get-web-traffic-fast-and-free/feed 0 http://www.linkwebservices.com/web_university/webmaster-tool-box-2?utm_source=rss&utm_medium=rss&utm_campaign=webmaster-tool-box-2 http://www.linkwebservices.com/web_university/webmaster-tool-box-2#comments Fri, 03 Apr 2009 18:11:45 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=763 By Sharon Housley (c) 2009 Here is a collection of what we consider “must have” tools for webmasters. These tools will benefit any webmaster, both novices and experts alike. Arm yourself with these tools in order to achieve a more professional online presence. 1. Custom 404 Page Use a custom 404 page, so that if [...]

]]> http://www.linkwebservices.com/web_university/webmaster-tool-box-2/feed 0 http://www.linkwebservices.com/web_university/how-much-seo-do-you-need-to-get-top-rankings-2?utm_source=rss&utm_medium=rss&utm_campaign=how-much-seo-do-you-need-to-get-top-rankings-2 http://www.linkwebservices.com/web_university/how-much-seo-do-you-need-to-get-top-rankings-2#comments Thu, 02 Apr 2009 18:05:28 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=759 By Titus Hoskins (c) 2009 Perhaps one of the biggest misconceptions, perpetuated by industry SEO experts, is that a website must follow perfect SEO strategies to get top rankings. While adhering to simple common SEO standards does help the search engines both find and index your site more quickly, it doesn’t guarantee by any stretch [...]

]]> http://www.linkwebservices.com/web_university/how-much-seo-do-you-need-to-get-top-rankings-2/feed 0 http://www.linkwebservices.com/web_university/proven-insider-tips-to-get-more-web-visitors-quickly-and-easily-2?utm_source=rss&utm_medium=rss&utm_campaign=proven-insider-tips-to-get-more-web-visitors-quickly-and-easily-2 http://www.linkwebservices.com/web_university/proven-insider-tips-to-get-more-web-visitors-quickly-and-easily-2#comments Wed, 01 Apr 2009 18:01:37 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=755 By James Gladwin (c) 2009 Believe me, in spite of the current financial turmoil, there hasn’t ever been a better time to generate an online income stream! And yet it seems that so many budding Internet marketers are finding it hard to break through VNB – the “Visitor Numbers Barrier.” When I started, I thought [...]

]]> http://www.linkwebservices.com/web_university/proven-insider-tips-to-get-more-web-visitors-quickly-and-easily-2/feed 0 http://www.linkwebservices.com/web_university/social-media-marketing-strategies?utm_source=rss&utm_medium=rss&utm_campaign=social-media-marketing-strategies http://www.linkwebservices.com/web_university/social-media-marketing-strategies#comments Tue, 31 Mar 2009 17:56:47 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=751 By Tammy Corbett (c) 2009 There has been a significant jump in the popularity of social media websites over the past few years. With it has come a shift in the way that people search for information and how they share and consult opinions on the internet when making purchasing decisions. Social media sites such [...]

]]> http://www.linkwebservices.com/web_university/social-media-marketing-strategies/feed 0 http://www.linkwebservices.com/web_university/search-engine-optimization-q-a?utm_source=rss&utm_medium=rss&utm_campaign=search-engine-optimization-q-a http://www.linkwebservices.com/web_university/search-engine-optimization-q-a#comments Mon, 30 Mar 2009 17:17:44 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=744 Q: What is a Title? A: The “Title” of a web site is probably the single most important element for natural search engine positioning. The Title is placed within the “head” of the html, is generally 12-15 words long and should be descriptive in nature. Q: What is link popularity? A: Link popularity refers to [...]

]]> http://www.linkwebservices.com/web_university/search-engine-optimization-q-a/feed 0 http://www.linkwebservices.com/web_university/10-ways-to-increase-pages-indexed-in-google?utm_source=rss&utm_medium=rss&utm_campaign=10-ways-to-increase-pages-indexed-in-google http://www.linkwebservices.com/web_university/10-ways-to-increase-pages-indexed-in-google#comments Sun, 29 Mar 2009 17:12:06 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=739 For a while now webmasters have fretted over why all of the pages of their website are not indexed. As usual there doesn’t seem to be any definite answer. But some things are definite, if not automatic, and some things seem like pretty darn good guesses. So, we scoured the forums, blogs, and Google’s own [...]

]]> http://www.linkwebservices.com/web_university/10-ways-to-increase-pages-indexed-in-google/feed 0 http://www.linkwebservices.com/web_university/in-marketing-perception-is-everything?utm_source=rss&utm_medium=rss&utm_campaign=in-marketing-perception-is-everything http://www.linkwebservices.com/web_university/in-marketing-perception-is-everything#comments Sat, 28 Mar 2009 17:03:52 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=736 Influence…Not so much The mind is a deeply complex organ, at times influenced by small, seemingly trivial things, and at others closed off to any external stimuli. Think of it as an onion, with belief at the center and perception at the outermost layer. Subtle stimuli can alter perception not just more easily than they [...]

]]> http://www.linkwebservices.com/web_university/in-marketing-perception-is-everything/feed 0 http://www.linkwebservices.com/web_university/7-ways-to-get-foot-traffic-to-your-retail-store?utm_source=rss&utm_medium=rss&utm_campaign=7-ways-to-get-foot-traffic-to-your-retail-store http://www.linkwebservices.com/web_university/7-ways-to-get-foot-traffic-to-your-retail-store#comments Fri, 27 Mar 2009 22:19:41 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=731 By Jeff Wuorio Computer mice may click, letters may be addressed and stamped, but there’s still only one time-tested way to help ensure the success of your retail business. Get customers to walk through your front door. Driving foot traffic to a bricks-and-mortar store may seem something of a lost art, but it’s no less [...]

]]> http://www.linkwebservices.com/web_university/7-ways-to-get-foot-traffic-to-your-retail-store/feed 0 http://www.linkwebservices.com/web_university/the-age-old-question-how-do-i-get-more-referrals?utm_source=rss&utm_medium=rss&utm_campaign=the-age-old-question-how-do-i-get-more-referrals http://www.linkwebservices.com/web_university/the-age-old-question-how-do-i-get-more-referrals#comments Thu, 26 Mar 2009 22:10:21 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=726 By Dr. Ivan Misner, BNI Founder and Chairman Over the years there is one question that crops up time and time again: “How do I get more referrals?” The answer is simple, but not easy. It includes both a mindset and a skill set. The mindset involves a concept that most members have heard from [...]

]]> http://www.linkwebservices.com/web_university/the-age-old-question-how-do-i-get-more-referrals/feed 0 http://www.linkwebservices.com/web_university/some-directories-are-still-useful?utm_source=rss&utm_medium=rss&utm_campaign=some-directories-are-still-useful http://www.linkwebservices.com/web_university/some-directories-are-still-useful#comments Wed, 25 Mar 2009 22:03:01 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=721 A web directory should be just that. A directory. A directory is meant to be helpful for finding information. Unfortunately, that’s just not the case with many of the directories that are out there on the web. The vast majority are just endless pits of links with maybe some good ones, but they are usually [...]

]]> http://www.linkwebservices.com/web_university/some-directories-are-still-useful/feed 0 http://www.linkwebservices.com/web_university/search-engine-ranking-factors?utm_source=rss&utm_medium=rss&utm_campaign=search-engine-ranking-factors http://www.linkwebservices.com/web_university/search-engine-ranking-factors#comments Tue, 24 Mar 2009 21:19:59 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=717 Use Your Keywords In Your Titles A <TITLE> tag is essentially an HTML markup tag whose job is to do exactly that — provide a title for a page. Your Web browser will typically also use this tag to update its title bar. Search engines use title tags to gather information about your Website. The [...]

]]> http://www.linkwebservices.com/web_university/search-engine-ranking-factors/feed 0 http://www.linkwebservices.com/web_university/nine-things-not-to-have-on-your-web-site?utm_source=rss&utm_medium=rss&utm_campaign=nine-things-not-to-have-on-your-web-site http://www.linkwebservices.com/web_university/nine-things-not-to-have-on-your-web-site#comments Mon, 23 Mar 2009 21:04:36 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=712 When it comes to your company’s Web site, there’s no shortage of advice on what you absolutely have to have there. But little is often said about those elements that should never see the light of day. And that’s too bad, because poor planning and neglect of your Web site can lead to lost business, [...]

]]> http://www.linkwebservices.com/web_university/nine-things-not-to-have-on-your-web-site/feed 0 http://www.linkwebservices.com/web_university/we-are-what-we-google?utm_source=rss&utm_medium=rss&utm_campaign=we-are-what-we-google http://www.linkwebservices.com/web_university/we-are-what-we-google#comments Sun, 22 Mar 2009 20:40:46 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=707 by, Andy Greenberg Bill Tancer doesn’t seem to be enjoying his lunch. As we talk in the Bluewater Grill, he dissects and nibbles his Reuben sandwich, leaves half untouched and doesn’t ask for a doggy bag. When we find a satisfaction questionnaire tucked in with our bill, Tancer leaves it on the table. “I don’t [...]

]]> http://www.linkwebservices.com/web_university/we-are-what-we-google/feed 0 http://www.linkwebservices.com/web_university/seo-marketing-in-an-uncertain-economy?utm_source=rss&utm_medium=rss&utm_campaign=seo-marketing-in-an-uncertain-economy http://www.linkwebservices.com/web_university/seo-marketing-in-an-uncertain-economy#comments Sat, 21 Mar 2009 20:38:28 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=704 With the economy in limbo what should search marketer’s focus on? WebProNews spoke to Milind Mody, CEO of eBrandz Inc, an SEO and SEM firm, about online marketing and advertising. Mody said because of the economy “a search engine marketer might have to scale down branding campaigns in favor of tactics which yield great ‘short [...]

]]> http://www.linkwebservices.com/web_university/seo-marketing-in-an-uncertain-economy/feed 0 http://www.linkwebservices.com/web_university/no-more-dmoz-or-yahoo-directory-for-google?utm_source=rss&utm_medium=rss&utm_campaign=no-more-dmoz-or-yahoo-directory-for-google http://www.linkwebservices.com/web_university/no-more-dmoz-or-yahoo-directory-for-google#comments Fri, 20 Mar 2009 20:33:11 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=699 By Chris Crum Google is no longer suggesting that you should be listed in relevant directories. In fact, they’ve even removed the suggestion from their webmaster guidelines, as Brian Ussery noticed. The page used to have bullet points for: - Have other relevant sites link to yours. - Submit your site to relevant directories such [...]

]]> http://www.linkwebservices.com/web_university/no-more-dmoz-or-yahoo-directory-for-google/feed 0 http://www.linkwebservices.com/web_university/google-offers-inbound-link-advice?utm_source=rss&utm_medium=rss&utm_campaign=google-offers-inbound-link-advice http://www.linkwebservices.com/web_university/google-offers-inbound-link-advice#comments Thu, 19 Mar 2009 19:54:39 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=695 Want links? Google says be interesting Google’s Maile Ohye concluded Link Week with a tutorial on inbound links. It says basically what SEO experts have been saying for years: content and inbound links are most important, and in that order. Just because it’s old news doesn’t mean it’s bad news. Google’s had a real history [...]

]]> http://www.linkwebservices.com/web_university/google-offers-inbound-link-advice/feed 0 http://www.linkwebservices.com/web_university/google-helps-find-missing-links?utm_source=rss&utm_medium=rss&utm_campaign=google-helps-find-missing-links http://www.linkwebservices.com/web_university/google-helps-find-missing-links#comments Wed, 18 Mar 2009 19:49:01 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=691 Like finding change in your couch It’s been said links are the currency of the Web, and an honest-gotten inbound link is like a tip for good work. Locating broken inbound links, then-links attempted but because of an error don’t connect with a page on your site-is like an opportunity to locate missing money. Google [...]

]]> http://www.linkwebservices.com/web_university/google-helps-find-missing-links/feed 0 http://www.linkwebservices.com/web_university/top-10-frustrations-for-ebay-sellers?utm_source=rss&utm_medium=rss&utm_campaign=top-10-frustrations-for-ebay-sellers http://www.linkwebservices.com/web_university/top-10-frustrations-for-ebay-sellers#comments Tue, 17 Mar 2009 19:45:51 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=688 An Extensive Look at the Peeves At the beginning of the year, eBay announced some changes it was bringing in with its new CEO John Donahoe. The changes spoke of things like “Detailed Seller Ratings (DSR)” and “discounts for sellers.” To some, the changes didn’t sound like anything to be concerned about, but some saw  [...]

]]> http://www.linkwebservices.com/web_university/top-10-frustrations-for-ebay-sellers/feed 0 http://www.linkwebservices.com/web_university/directory-listing-notes?utm_source=rss&utm_medium=rss&utm_campaign=directory-listing-notes http://www.linkwebservices.com/web_university/directory-listing-notes#comments Mon, 16 Mar 2009 19:37:29 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=684 By Chad Sweely There were a lot of websites submitted to our eBusiness Directory during the Thanksgiving break, and I am making it a priority to get all submissions into their respective categories. With the Christmas season fast approaching, it is the best time to include business’ website in our directory. Directories are a great [...]

]]> http://www.linkwebservices.com/web_university/directory-listing-notes/feed 0 http://www.linkwebservices.com/web_university/the-cunning-brilliance-of-pagerank?utm_source=rss&utm_medium=rss&utm_campaign=the-cunning-brilliance-of-pagerank http://www.linkwebservices.com/web_university/the-cunning-brilliance-of-pagerank#comments Sun, 15 Mar 2009 19:18:13 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=680 A few weeks ago I found myself in the subway of New York City. Posters and billboards from a prominent bank promoted credit card decaled the underground landscape. These well-crafted advertisements promised ten dollars back for every $100 spent on subway fares. It gave the current economic crisis and recession as the explanation for their [...]

]]> http://www.linkwebservices.com/web_university/the-cunning-brilliance-of-pagerank/feed 0 http://www.linkwebservices.com/web_university/discover-the-answers-to-the-top-10-seo-questions?utm_source=rss&utm_medium=rss&utm_campaign=discover-the-answers-to-the-top-10-seo-questions http://www.linkwebservices.com/web_university/discover-the-answers-to-the-top-10-seo-questions#comments Sat, 14 Mar 2009 19:14:06 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=676 Owning any type of online business will strongly benefit from a few SEO techniques. However, everyone and their brother has advice on how to do it. All this ‘expert’ advice can make the simple task of optimizing your site incredibly confusing. Here are some straightforward answers to the most common SEO questions. 1. What is [...]

]]> http://www.linkwebservices.com/web_university/discover-the-answers-to-the-top-10-seo-questions/feed 0 http://www.linkwebservices.com/web_university/internet-marketing-tactics-for-these-tough-times-from-google-and-me?utm_source=rss&utm_medium=rss&utm_campaign=internet-marketing-tactics-for-these-tough-times-from-google-and-me http://www.linkwebservices.com/web_university/internet-marketing-tactics-for-these-tough-times-from-google-and-me#comments Fri, 13 Mar 2009 19:11:06 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=673 By Titus Hoskins (c) 2009 As we enter into what many enlightened souls are calling the most dire economic times since the Great Depression, online marketers need all the help they can get – regardless of the source. You have probably heard of Google; but chances are almost 100% certain, you have never heard of [...]

]]> http://www.linkwebservices.com/web_university/internet-marketing-tactics-for-these-tough-times-from-google-and-me/feed 0 http://www.linkwebservices.com/web_university/how-to-pitch-media-members-for-free-publicity?utm_source=rss&utm_medium=rss&utm_campaign=how-to-pitch-media-members-for-free-publicity http://www.linkwebservices.com/web_university/how-to-pitch-media-members-for-free-publicity#comments Thu, 12 Mar 2009 19:05:17 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=669 After optimizing your site for search engines and pursuing other marketing efforts, it’s time to use the power of the press to boost sales, awareness and credibility cost-effectively. But how do you pitch your story to a reporter? Here are some quick tips to help you through the media process: 1. Know Your Targeted Media [...]

]]> http://www.linkwebservices.com/web_university/how-to-pitch-media-members-for-free-publicity/feed 0 http://www.linkwebservices.com/web_university/how-to-get-massive-free-website-traffic?utm_source=rss&utm_medium=rss&utm_campaign=how-to-get-massive-free-website-traffic http://www.linkwebservices.com/web_university/how-to-get-massive-free-website-traffic#comments Wed, 11 Mar 2009 19:00:43 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=665 By Willie Crawford (c) 2009 There is only one real secret to getting a lot of visitors to your website. That is merely figuring out where lots of your ideal visitors are, and standing in front of them. When you think of it in those terms, it’s really simple. There are also only three real [...]

]]> http://www.linkwebservices.com/web_university/how-to-get-massive-free-website-traffic/feed 1 http://www.linkwebservices.com/web_university/the-plan-4-steps-to-a-website-brand?utm_source=rss&utm_medium=rss&utm_campaign=the-plan-4-steps-to-a-website-brand http://www.linkwebservices.com/web_university/the-plan-4-steps-to-a-website-brand#comments Tue, 10 Mar 2009 18:56:50 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=661 Do you have a plan? Most companies spend a considerable amount of time, energy, and money planning what to do and how to do it. Let’s say you need a website, so you develop a plan, present it to a bunch of website designers, and get quotes or proposals. You’re not going to get caught [...]

]]> http://www.linkwebservices.com/web_university/the-plan-4-steps-to-a-website-brand/feed 0 http://www.linkwebservices.com/web_university/2009-resolution-give-your-site-a-10-point-legal-check-up?utm_source=rss&utm_medium=rss&utm_campaign=2009-resolution-give-your-site-a-10-point-legal-check-up http://www.linkwebservices.com/web_university/2009-resolution-give-your-site-a-10-point-legal-check-up#comments Mon, 09 Mar 2009 18:27:43 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=657 By Chip Cooper (c) 2009 It’s early in the year, and it’s time to fulfill your resolution to give your site a quick legal check-up. Online businesses are now highly regulated, and there’s substantial liability if your site’s not legally compliant. In addition, your customers are becoming more Internet savvy, and a site that’s not [...]

]]> http://www.linkwebservices.com/web_university/2009-resolution-give-your-site-a-10-point-legal-check-up/feed 0 http://www.linkwebservices.com/web_university/before-your-web-site-makeover-goes-live-a-checklist?utm_source=rss&utm_medium=rss&utm_campaign=before-your-web-site-makeover-goes-live-a-checklist http://www.linkwebservices.com/web_university/before-your-web-site-makeover-goes-live-a-checklist#comments Sun, 08 Mar 2009 18:16:56 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=652 By Marcia Yudkin (c) 2009 The web designer shows you her final version of your long-in-the- making revamped site. You clíck around and can hardly believe how gorgeous and rich it is. “Love it! Launch it!” Oops, not so fast. Too many times I’ve seen that sentiment lead to frantic scrambling, even to disaster. Before [...]

]]> http://www.linkwebservices.com/web_university/before-your-web-site-makeover-goes-live-a-checklist/feed 0 http://www.linkwebservices.com/web_university/search-engine-and-website-optimization?utm_source=rss&utm_medium=rss&utm_campaign=search-engine-and-website-optimization http://www.linkwebservices.com/web_university/search-engine-and-website-optimization#comments Sat, 07 Mar 2009 18:12:25 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=649 SEO is an essential part of website optimization, involving the formatting of a web page so that search engine algorithms score it highly for the relevant keyword. Each page should be optimized for only one keyword so that the page is listed in as high a position as possible for that keyword. If you understand [...]

]]> http://www.linkwebservices.com/web_university/search-engine-and-website-optimization/feed 0 http://www.linkwebservices.com/web_university/a-pretty-face-is-not-enough?utm_source=rss&utm_medium=rss&utm_campaign=a-pretty-face-is-not-enough http://www.linkwebservices.com/web_university/a-pretty-face-is-not-enough#comments Fri, 06 Mar 2009 18:08:57 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=644 (When It Comes to Your Website) By Ivana Katz (c) 2009 Imagine meeting someone new … they have a beautiful face, lovely hair, stunning smile, drop dead gorgeous body and are dressed in designer clothes. Naturally you are attracted to their striking appearance, so you start talking to them. After a few minutes you realize [...]

]]> http://www.linkwebservices.com/web_university/a-pretty-face-is-not-enough/feed 0 http://www.linkwebservices.com/web_university/getting-started-with-twitter?utm_source=rss&utm_medium=rss&utm_campaign=getting-started-with-twitter http://www.linkwebservices.com/web_university/getting-started-with-twitter#comments Thu, 05 Mar 2009 17:46:56 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=641 By Wesley Craig Green (c) 2009 There’s a new web application on the block that has everyone talking and it goes by the name of Twitter. Twitter is fast becoming one of the more popular methods for communicating online and has a large number of loyal followers who stick with it despite the growing pains [...]

]]> http://www.linkwebservices.com/web_university/getting-started-with-twitter/feed 0 http://www.linkwebservices.com/web_university/the-importance-of-deep-linking-in-your-search-engine-marketing?utm_source=rss&utm_medium=rss&utm_campaign=the-importance-of-deep-linking-in-your-search-engine-marketing http://www.linkwebservices.com/web_university/the-importance-of-deep-linking-in-your-search-engine-marketing#comments Wed, 04 Mar 2009 17:36:07 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=637 By Trey Pennewell (c) 2009 Links And Traffic If you are an experienced webmaster then you probably know that creating back links to your website is one of the best things that you can do to improve your Search Engine Ranking Placement (SERP). Google openly discusses the importance that their algorithms place on back links [...]

]]> http://www.linkwebservices.com/web_university/the-importance-of-deep-linking-in-your-search-engine-marketing/feed 0 http://www.linkwebservices.com/web_university/identifying-target-markets-for-your-brand?utm_source=rss&utm_medium=rss&utm_campaign=identifying-target-markets-for-your-brand http://www.linkwebservices.com/web_university/identifying-target-markets-for-your-brand#comments Tue, 03 Mar 2009 17:30:26 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=632 Identifying target markets for your brand is critical because your customers are the future success and growth of your business. But who are your customers and how can you find more like them? In their book on leveraging creativity, Juicing the Orange, Pat Fallon and Fred Senn discuss the strategy of one of their clients, [...]

]]> http://www.linkwebservices.com/web_university/identifying-target-markets-for-your-brand/feed 0 http://www.linkwebservices.com/web_university/how-to-create-a-bad-website-and-frustrate-your-visitors?utm_source=rss&utm_medium=rss&utm_campaign=how-to-create-a-bad-website-and-frustrate-your-visitors http://www.linkwebservices.com/web_university/how-to-create-a-bad-website-and-frustrate-your-visitors#comments Mon, 02 Mar 2009 17:25:30 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=629 By Jason OConnor (c) 2009 If you’re a sadistic kind of webmaster or website owner and have a burning desire to royally frustrate and anger your site visitors each and every time they visit your site, these three lists are just for you. If you want to have a terrible website that looks bad, works [...]

]]> http://www.linkwebservices.com/web_university/how-to-create-a-bad-website-and-frustrate-your-visitors/feed 0 http://www.linkwebservices.com/web_university/using-keywords-as-part-of-your-internet-marketing-strategy-2?utm_source=rss&utm_medium=rss&utm_campaign=using-keywords-as-part-of-your-internet-marketing-strategy-2 http://www.linkwebservices.com/web_university/using-keywords-as-part-of-your-internet-marketing-strategy-2#comments Sun, 01 Mar 2009 17:17:08 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=626 Whether your internet marketing strategy utilizes websites, blogs, article marketing or press releases correctly using keywords is an absolute must. Anyone involved in an online business will tell you their marketing efforts are dramatically reduced if they haven’t optimized their published content correctly with the right keywords. Keyword optimization is a very integral component of [...]

]]> http://www.linkwebservices.com/web_university/using-keywords-as-part-of-your-internet-marketing-strategy-2/feed 0 http://www.linkwebservices.com/web_university/using-keywords-as-part-of-your-internet-marketing-strategy?utm_source=rss&utm_medium=rss&utm_campaign=using-keywords-as-part-of-your-internet-marketing-strategy http://www.linkwebservices.com/web_university/using-keywords-as-part-of-your-internet-marketing-strategy#comments Sat, 28 Feb 2009 19:05:33 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=621 Whether your internet marketing strategy utilizes websites, blogs, article marketing or press releases correctly using keywords is an absolute must. Anyone involved in an online business will tell you their marketing efforts are dramatically reduced if they haven’t optimized their published content correctly with the right keywords. Keyword optimization is a very integral component of [...]

]]> http://www.linkwebservices.com/web_university/using-keywords-as-part-of-your-internet-marketing-strategy/feed 0 http://www.linkwebservices.com/web_university/streamlining-your-social-web-presence-in-6-steps?utm_source=rss&utm_medium=rss&utm_campaign=streamlining-your-social-web-presence-in-6-steps http://www.linkwebservices.com/web_university/streamlining-your-social-web-presence-in-6-steps#comments Fri, 27 Feb 2009 19:00:31 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=616 By Deltina Hay (c) 2009 Following the advice of social media and Web 2.0 experts, you have established your own blog and joined a number of social sites, including Facebook, MySpace, LinkedIn, Twitter, YouTube, Flickr, LibraryThing, and Upcoming.org, among others. Now, the experts say you must add content to each of these accounts regularly to [...]

]]> http://www.linkwebservices.com/web_university/streamlining-your-social-web-presence-in-6-steps/feed 0 http://www.linkwebservices.com/web_university/google-street-view-continues-to-raise-privacy-concerns?utm_source=rss&utm_medium=rss&utm_campaign=google-street-view-continues-to-raise-privacy-concerns http://www.linkwebservices.com/web_university/google-street-view-continues-to-raise-privacy-concerns#comments Thu, 26 Feb 2009 18:55:05 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=612 By Brian Cooper (c) 2009 Medium Blue Google Street View, a Google Maps feature that lets users see images of streets and the surrounding areas, continues to generate controversy. Since its launch in May 2007, the feature has prompted questions about whether it constitutes an invasion of privacy, complaints about inappropriate images, and even a [...]

]]> http://www.linkwebservices.com/web_university/google-street-view-continues-to-raise-privacy-concerns/feed 0 http://www.linkwebservices.com/web_university/search-engine-optimization-and-the-three-way-benefit?utm_source=rss&utm_medium=rss&utm_campaign=search-engine-optimization-and-the-three-way-benefit http://www.linkwebservices.com/web_university/search-engine-optimization-and-the-three-way-benefit#comments Wed, 25 Feb 2009 18:50:02 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=609 Who benefits from using Search Engine Optimization (SEO)? Everyone. Let me explain. It can be easy for business owners to look at SEO as an attractive means of improving their position with search engines. This can be a great long-term strategy that really works well for online business, but the benefits don’t stop there. Your [...]

]]> http://www.linkwebservices.com/web_university/search-engine-optimization-and-the-three-way-benefit/feed 0 http://www.linkwebservices.com/web_university/seven-words-that-will-make-your-website-worth-viewing?utm_source=rss&utm_medium=rss&utm_campaign=seven-words-that-will-make-your-website-worth-viewing http://www.linkwebservices.com/web_university/seven-words-that-will-make-your-website-worth-viewing#comments Tue, 24 Feb 2009 22:46:38 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=600 By Jerry Bader (c) 2009 Seven. It’s just a number like any other, but it does seem to come up on a fairly regular basis. There’s the Seven Wonders of the World, The Seven Deadly Sins, and the Seven Dwarfs: Happy, Sneezy, Sleepy, Bashful, Doc, Dopey, and my personal favorite, Grumpy. Phone numbers are seven [...]

]]> http://www.linkwebservices.com/web_university/seven-words-that-will-make-your-website-worth-viewing/feed 0 http://www.linkwebservices.com/web_university/the-three-key-ways-to-make-your-website-a-success?utm_source=rss&utm_medium=rss&utm_campaign=the-three-key-ways-to-make-your-website-a-success http://www.linkwebservices.com/web_university/the-three-key-ways-to-make-your-website-a-success#comments Mon, 23 Feb 2009 22:36:29 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=597 Your company website can stand out and attract visitors in three simple ways. It must draw visitors in, keep visitors on the website long enough to understand what you can offer and keep visitors coming back for more. If you feel that your current website is under-performing and the subject of online marketing brings you [...]

]]> http://www.linkwebservices.com/web_university/the-three-key-ways-to-make-your-website-a-success/feed 0 http://www.linkwebservices.com/web_university/24-essential-pages-to-include-on-your-website?utm_source=rss&utm_medium=rss&utm_campaign=24-essential-pages-to-include-on-your-website http://www.linkwebservices.com/web_university/24-essential-pages-to-include-on-your-website#comments Sun, 22 Feb 2009 22:25:42 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=593 By Ivana Katz (c) 2009 Wondering what pages to include on your website and why? Here is a list of important information that should be included on your site. Before you start thinking about what to write, it is important that you create a plan, which outlines what each page will contain. That way you [...]

]]> http://www.linkwebservices.com/web_university/24-essential-pages-to-include-on-your-website/feed 0 http://www.linkwebservices.com/web_university/10-steps-to-testing-the-viability-of-your-online-business-idea-that-wont-break-the-bank?utm_source=rss&utm_medium=rss&utm_campaign=10-steps-to-testing-the-viability-of-your-online-business-idea-that-wont-break-the-bank http://www.linkwebservices.com/web_university/10-steps-to-testing-the-viability-of-your-online-business-idea-that-wont-break-the-bank#comments Sat, 21 Feb 2009 22:04:26 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=589 By Donna Gunter (c) 2009 The economic recession is pushing more and more people to consider self-employment. Starting an online business is a very low-risk way to put your toe in the entrepreneurial pond because the start up costs are minimal, the overhead is low, and the returns can be high. Despite these benefits, however, [...]

]]> http://www.linkwebservices.com/web_university/10-steps-to-testing-the-viability-of-your-online-business-idea-that-wont-break-the-bank/feed 0 http://www.linkwebservices.com/web_university/the-seo-content-controversy?utm_source=rss&utm_medium=rss&utm_campaign=the-seo-content-controversy http://www.linkwebservices.com/web_university/the-seo-content-controversy#comments Sat, 21 Feb 2009 21:55:18 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=585 One of the ways search engines determine site ranking is to sort through your online content and rank the site based on repeated keywords or phrases. Content rich websites have found success in Search Engine Optimization (SEO) strategies. While I highly recommend this strategy there is another viewpoint that is less dependent on content for [...]

]]> http://www.linkwebservices.com/web_university/the-seo-content-controversy/feed 0 http://www.linkwebservices.com/web_university/7-basics-of-good-web-design?utm_source=rss&utm_medium=rss&utm_campaign=7-basics-of-good-web-design http://www.linkwebservices.com/web_university/7-basics-of-good-web-design#comments Fri, 20 Feb 2009 21:52:19 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=581 By George Peirson (c) 2009 Whether you are just starting a web design project, looking at revamping an existing site, or just wanting to double check the usability of your current web site you should consider these 7 Basics of Good Web Design. These basics are aimed at new visitors/customers; your repeat customers will be [...]

]]> http://www.linkwebservices.com/web_university/7-basics-of-good-web-design/feed 0 http://www.linkwebservices.com/web_university/do-you-need-a-dedicated-server?utm_source=rss&utm_medium=rss&utm_campaign=do-you-need-a-dedicated-server http://www.linkwebservices.com/web_university/do-you-need-a-dedicated-server#comments Thu, 19 Feb 2009 21:47:33 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=577 If you currently run or are planning to start up a website that deals in ecommerce, or runs any kind of service, you may want to think about your hosting requirements. You will probably be expecting a great deal of traffic and you will want to make sure that your customers have a great online [...]

]]> http://www.linkwebservices.com/web_university/do-you-need-a-dedicated-server/feed 0 http://www.linkwebservices.com/web_university/how-to-use-web-analytics-to-grow-your-business-2?utm_source=rss&utm_medium=rss&utm_campaign=how-to-use-web-analytics-to-grow-your-business-2 http://www.linkwebservices.com/web_university/how-to-use-web-analytics-to-grow-your-business-2#comments Thu, 19 Feb 2009 02:34:17 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=573 By Mike Tekula (c) 2009 If you own a business, chances are you do. But don’t pat yourself on the back too quickly. By now it’s widely-accepted that if you have a business card you should probably have a website. It doesn’t matter what your company is selling – a website, however modest, has become [...]

]]> http://www.linkwebservices.com/web_university/how-to-use-web-analytics-to-grow-your-business-2/feed 0 http://www.linkwebservices.com/web_university/the-best-online-marketing-strategy?utm_source=rss&utm_medium=rss&utm_campaign=the-best-online-marketing-strategy http://www.linkwebservices.com/web_university/the-best-online-marketing-strategy#comments Tue, 17 Feb 2009 21:08:32 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=568 Tips for Starting a New Online Business One of the biggest mistakes that many businesses online and offline make is that they do not have a plan for success. Even though it is an online business, you should still have a business plan and you should have a search marketing strategy and know that you [...]

]]> http://www.linkwebservices.com/web_university/the-best-online-marketing-strategy/feed 1 http://www.linkwebservices.com/web_university/20-best-blog-post-ideas-for-small-business-blogging?utm_source=rss&utm_medium=rss&utm_campaign=20-best-blog-post-ideas-for-small-business-blogging http://www.linkwebservices.com/web_university/20-best-blog-post-ideas-for-small-business-blogging#comments Sat, 14 Feb 2009 21:01:40 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=563 By Donna Gunter (c) 2009 “So, what do I blog about each time?” is a question I often get from clients. To keep your blog active and healthy, I recommend blogging at least 3 times per week. However, that notion is overwhelming for many. Even though you may be an expert in a topic, your [...]

]]> http://www.linkwebservices.com/web_university/20-best-blog-post-ideas-for-small-business-blogging/feed 0 http://www.linkwebservices.com/web_university/ten-website-design-rules-for-high-search-engine-rankings?utm_source=rss&utm_medium=rss&utm_campaign=ten-website-design-rules-for-high-search-engine-rankings http://www.linkwebservices.com/web_university/ten-website-design-rules-for-high-search-engine-rankings#comments Fri, 13 Feb 2009 19:21:20 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=560 Ten Website Design Rules For High Search Engine Rankings By Case Stevens (c) 2009 While millions of people run some sort of website, only a few – it’s estimated at only 1 to 2% – are really successful in accomplishing what they want on the Net. The main reason for this is the lack of [...]

]]> http://www.linkwebservices.com/web_university/ten-website-design-rules-for-high-search-engine-rankings/feed 1 http://www.linkwebservices.com/web_university/four-simple-seo-tips-for-good-search-engine-rankings?utm_source=rss&utm_medium=rss&utm_campaign=four-simple-seo-tips-for-good-search-engine-rankings http://www.linkwebservices.com/web_university/four-simple-seo-tips-for-good-search-engine-rankings#comments Thu, 12 Feb 2009 19:12:32 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=557 Making simple changes to a website to improve search engine rankings and drive traffic is not as complicated as it sounds. This article details the factors that can be simply manipulated yet produce big improvements if implemented correctly. They are worth bookmarking or printing so they can be used in the future as a checklist [...]

]]> http://www.linkwebservices.com/web_university/four-simple-seo-tips-for-good-search-engine-rankings/feed 0 http://www.linkwebservices.com/web_university/10-best-strategies-to-massively-increase-your-visibility-online?utm_source=rss&utm_medium=rss&utm_campaign=10-best-strategies-to-massively-increase-your-visibility-online http://www.linkwebservices.com/web_university/10-best-strategies-to-massively-increase-your-visibility-online#comments Wed, 11 Feb 2009 19:08:56 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=555 Increasing online visibility is the goal of most online business owners. After all, without visibility, you have no traffic and thus no business. However, when you start to research how to improve your online visibility, you discover many options, but find that there is little time for research and implementation. Where does an online entrepreneur [...]

]]> http://www.linkwebservices.com/web_university/10-best-strategies-to-massively-increase-your-visibility-online/feed 0 http://www.linkwebservices.com/web_university/thoughts-on-the-search-engine-industry?utm_source=rss&utm_medium=rss&utm_campaign=thoughts-on-the-search-engine-industry http://www.linkwebservices.com/web_university/thoughts-on-the-search-engine-industry#comments Tue, 10 Feb 2009 17:59:26 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=550 I thought it might be fun to write what I have noticed recently in the ongoing evolution of the Search Engine industry. To help set the stage – allow me to provide a little background. That was then… I was very active in building websites in the mid to late 90′s, I know, I know [...]

]]> http://www.linkwebservices.com/web_university/thoughts-on-the-search-engine-industry/feed 0 http://www.linkwebservices.com/web_university/internet-marketing-tips-for-small-businesses?utm_source=rss&utm_medium=rss&utm_campaign=internet-marketing-tips-for-small-businesses http://www.linkwebservices.com/web_university/internet-marketing-tips-for-small-businesses#comments Mon, 09 Feb 2009 17:30:48 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=546 In this economy, any marketing tool you can use to find new customers is worth considering. But perhaps the best marketing tool available to many small businesses is a yellow-pages-style web site. Such a site means prospective local customers looking for a business like yours know that you’re in business and ready for their patronage. [...]

]]> http://www.linkwebservices.com/web_university/internet-marketing-tips-for-small-businesses/feed 0 http://www.linkwebservices.com/web_university/the-importance-of-website-conversion?utm_source=rss&utm_medium=rss&utm_campaign=the-importance-of-website-conversion http://www.linkwebservices.com/web_university/the-importance-of-website-conversion#comments Sun, 08 Feb 2009 17:25:37 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=543 Many companies make the mistake of spending money in areas where it’s not necessary. Take, for example, companies pumping marketing dollars into increasing traffic on the website. It’s great to get more traffíc, but that is just the first step. Now you need that traffic to do something. Website Conversion Defined The percentage of total [...]

]]> http://www.linkwebservices.com/web_university/the-importance-of-website-conversion/feed 1 http://www.linkwebservices.com/web_university/finding-your-niche?utm_source=rss&utm_medium=rss&utm_campaign=finding-your-niche http://www.linkwebservices.com/web_university/finding-your-niche#comments Sat, 07 Feb 2009 17:15:42 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=539 You could run a web site on any topic at all, so how can you choose an appropriate niche? Not all topics will be of interest to you; conversely, you’ll have certain skills, talents, or natural abilities in particular realms, or market spaces. I’d advise you, when you’re choosing a niche for your site, to [...]

]]> http://www.linkwebservices.com/web_university/finding-your-niche/feed 0 http://www.linkwebservices.com/web_university/the-curse-of-the-abandoned-website-and-ten-things-you-can-do-to-avoid-it?utm_source=rss&utm_medium=rss&utm_campaign=the-curse-of-the-abandoned-website-and-ten-things-you-can-do-to-avoid-it http://www.linkwebservices.com/web_university/the-curse-of-the-abandoned-website-and-ten-things-you-can-do-to-avoid-it#comments Fri, 06 Feb 2009 17:08:47 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=535 Ideas are one thing, putting them into action is another thing entirely. You find out that many people come up with ideas for websites that they never get round to executing. Some never get as far as ordering a website hosting service, while others do substantially better by getting a website up but fall victim [...]

]]> http://www.linkwebservices.com/web_university/the-curse-of-the-abandoned-website-and-ten-things-you-can-do-to-avoid-it/feed 0 http://www.linkwebservices.com/web_university/9-hot-tips-to-increase-site-conversions?utm_source=rss&utm_medium=rss&utm_campaign=9-hot-tips-to-increase-site-conversions http://www.linkwebservices.com/web_university/9-hot-tips-to-increase-site-conversions#comments Thu, 05 Feb 2009 16:35:10 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=531 “Site conversion” is a very dry and unexciting way of saying “how to get more profíts from the same amount of website traffic.” Isn’t that a more upbeat way of expressing it? Who doesn’t want to get more profíts from the same number of visitors? Increasing your conversion rate is a straightforward, even dramatic way [...]

]]> http://www.linkwebservices.com/web_university/9-hot-tips-to-increase-site-conversions/feed 0 http://www.linkwebservices.com/web_university/proven-insider-tips-to-get-more-web-visitors-quickly-and-easily?utm_source=rss&utm_medium=rss&utm_campaign=proven-insider-tips-to-get-more-web-visitors-quickly-and-easily http://www.linkwebservices.com/web_university/proven-insider-tips-to-get-more-web-visitors-quickly-and-easily#comments Wed, 04 Feb 2009 16:27:06 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=527 Believe me, in spite of the current financial turmoil, there hasn’t ever been a better time to generate an online income stream! And yet it seems that so many budding Internet marketers are finding it hard to break through VNB – the “Visitor Numbers Barrier.” When I started, I thought there was some magic elixir [...]

]]> http://www.linkwebservices.com/web_university/proven-insider-tips-to-get-more-web-visitors-quickly-and-easily/feed 0 http://www.linkwebservices.com/web_university/how-to-cut-marketing-costs-without-endangering-business-growth?utm_source=rss&utm_medium=rss&utm_campaign=how-to-cut-marketing-costs-without-endangering-business-growth http://www.linkwebservices.com/web_university/how-to-cut-marketing-costs-without-endangering-business-growth#comments Tue, 03 Feb 2009 22:40:55 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=523 As business owners and/or marketers, we’re all under pressure to cut costs. Unfortunately, many business owners get so intent on reducing costs, they lose sight of what it’s going to do to the business. It’s hard to grow – or even survive – if you don’t have any customers. Reducing marketing costs without screwing up [...]

]]> http://www.linkwebservices.com/web_university/how-to-cut-marketing-costs-without-endangering-business-growth/feed 0 http://www.linkwebservices.com/web_university/improve-every-aspect-of-your-business-with-twitter?utm_source=rss&utm_medium=rss&utm_campaign=improve-every-aspect-of-your-business-with-twitter http://www.linkwebservices.com/web_university/improve-every-aspect-of-your-business-with-twitter#comments Mon, 02 Feb 2009 22:26:30 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=519 You’ve seen countless articles and e-books written about it, but do you know how to market online with Twitter? If you don’t, you’re not alone. Most marketers are still boggled when it comes to using Twitter in their promotíon efforts. The main reason is because marketers don’t realize the sheer ingenuity of our favorite microblog’s [...]

]]> http://www.linkwebservices.com/web_university/improve-every-aspect-of-your-business-with-twitter/feed 0 http://www.linkwebservices.com/web_university/increase-landing-page-conversion-by-testing-these-5-elements?utm_source=rss&utm_medium=rss&utm_campaign=increase-landing-page-conversion-by-testing-these-5-elements http://www.linkwebservices.com/web_university/increase-landing-page-conversion-by-testing-these-5-elements#comments Sun, 01 Feb 2009 22:10:41 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=515 Are you satisfied with the conversion rate on your landing page? I hope the answer to that question – no matter what your conversion rate – is an emphatic “No!” Because no matter what your conversion rate is, there’s always the chance that it can be better. You’ll never know how much money you’re leaving [...]

]]> http://www.linkwebservices.com/web_university/increase-landing-page-conversion-by-testing-these-5-elements/feed 0 http://www.linkwebservices.com/web_university/why-celebrities-twitter?utm_source=rss&utm_medium=rss&utm_campaign=why-celebrities-twitter http://www.linkwebservices.com/web_university/why-celebrities-twitter#comments Sat, 31 Jan 2009 22:00:03 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=511 While training in Hawaii last January, Lance Armstrong received a massage every afternoon at 3 p.m. Shaquille O’Neal often can’t sleep after embarrassing losses–he suffers from what he calls “Shaqsomnia.” On Nov. 10, Britney Spear’s son Jayden was hospitalized for food poisoning. These celebrity tidbits shared in 140-character blurbs on Twitter were once the paydirt [...]

]]> http://www.linkwebservices.com/web_university/why-celebrities-twitter/feed 0 http://www.linkwebservices.com/web_university/microsoft-bottoms-out-in-search-race?utm_source=rss&utm_medium=rss&utm_campaign=microsoft-bottoms-out-in-search-race http://www.linkwebservices.com/web_university/microsoft-bottoms-out-in-search-race#comments Fri, 30 Jan 2009 21:39:00 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=507 Microsoft is sure making a lot of news in search these days. As reported here earlier the new look search of Kumo is lurking about although Microsoft is acting like Kumo is some kind of hallucination that deserves a homepage.google-cartoon Now add to that the news reported in a Computerworld article regarding the U.S. market [...]

]]> http://www.linkwebservices.com/web_university/microsoft-bottoms-out-in-search-race/feed 0 http://www.linkwebservices.com/web_university/more-google-killers-on-the-horizon?utm_source=rss&utm_medium=rss&utm_campaign=more-google-killers-on-the-horizon http://www.linkwebservices.com/web_university/more-google-killers-on-the-horizon#comments Thu, 29 Jan 2009 21:23:32 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=503 In the past few weeks speculation has run rampant on the future of search and whether Google might be supplanted by Twitter real-time social search  or by Wolfram Alpha, the still to be launched search engine that is billed as a true computational knowledge engine. Wolfram Alpha (http://www.wolframalpha.com/) is scheduled to launch in May and [...]

]]> http://www.linkwebservices.com/web_university/more-google-killers-on-the-horizon/feed 0 http://www.linkwebservices.com/web_university/hyperlinks-subvert-hierarchy?utm_source=rss&utm_medium=rss&utm_campaign=hyperlinks-subvert-hierarchy http://www.linkwebservices.com/web_university/hyperlinks-subvert-hierarchy#comments Wed, 28 Jan 2009 20:30:06 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=499 One of the first books I read about the web which really helped me understand the culture of the web and the concept of the web as a social network was the Cluetrain Manifesto. In it, David Weinberger stated “hyperlinks subvert hierarchies,” a concept that helps explain a lot of the chaos in the current [...]

]]> http://www.linkwebservices.com/web_university/hyperlinks-subvert-hierarchy/feed 0 http://www.linkwebservices.com/web_university/whats-next-for-the-web?utm_source=rss&utm_medium=rss&utm_campaign=whats-next-for-the-web http://www.linkwebservices.com/web_university/whats-next-for-the-web#comments Tue, 27 Jan 2009 20:21:51 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=492 In twenty years’ time I’ll be pushing fifty and I’m without a clue as to what could be happening by then. In the shorter term, though, I think we’ll see lots of fun stuff develop. Here are three growing trends that I’m excited to watch over the next few years. Even more web-based applications: Web-based [...]

]]> http://www.linkwebservices.com/web_university/whats-next-for-the-web/feed 0 http://www.linkwebservices.com/web_university/blogs-wordpress-and-google?utm_source=rss&utm_medium=rss&utm_campaign=blogs-wordpress-and-google http://www.linkwebservices.com/web_university/blogs-wordpress-and-google#comments Mon, 26 Jan 2009 20:14:50 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=489 It’s no secret that a continually updated website with new content being added regularly stands a good chance of doing well in Google. One of the long standing methods to regularly expand a site’s content is through the use of a blog. While there are numerous platforms to choose from for managing a blog, few [...]

]]> http://www.linkwebservices.com/web_university/blogs-wordpress-and-google/feed 0 http://www.linkwebservices.com/web_university/the-quick-and-easy-way-to-really-understand-long-tail-keywords?utm_source=rss&utm_medium=rss&utm_campaign=the-quick-and-easy-way-to-really-understand-long-tail-keywords http://www.linkwebservices.com/web_university/the-quick-and-easy-way-to-really-understand-long-tail-keywords#comments Sun, 25 Jan 2009 20:07:41 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=485 Have you heard of the 80-20 rule? Well, an Italian economist called Pareto noticed that 80% of land in Italy was owned by 20% of the population. His work was taken up by others until it entered mainstream thinking. You’ve probably heard variations of what’s now become known as the 80-20 rule, or the Pareto [...]

]]> http://www.linkwebservices.com/web_university/the-quick-and-easy-way-to-really-understand-long-tail-keywords/feed 0 http://www.linkwebservices.com/web_university/hi5s-glittering-gold?utm_source=rss&utm_medium=rss&utm_campaign=hi5s-glittering-gold http://www.linkwebservices.com/web_university/hi5s-glittering-gold#comments Sat, 24 Jan 2009 20:03:36 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=481 They say not all that glitters is gold. Hi5, the world’s third-largest social network behind Facebook and MySpace, hopes to prove otherwise. The San Francisco-based company is creating an online “glitter economy” involving digital doo-dads that can be swapped and traded by its 70 million registered users. Hi5 hopes glitter will answer everyone’s question about [...]

]]> http://www.linkwebservices.com/web_university/hi5s-glittering-gold/feed 1 http://www.linkwebservices.com/web_university/how-much-seo-do-you-need-to-get-top-rankings?utm_source=rss&utm_medium=rss&utm_campaign=how-much-seo-do-you-need-to-get-top-rankings http://www.linkwebservices.com/web_university/how-much-seo-do-you-need-to-get-top-rankings#comments Fri, 23 Jan 2009 19:58:44 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=477 Perhaps one of the biggest misconceptions, perpetuated by industry SEO experts, is that a website must follow perfect SEO strategies to get top rankings. While adhering to simple common SEO standards does help the search engines both find and index your site more quickly, it doesn’t guarantee by any stretch of the imagination that following [...]

]]> http://www.linkwebservices.com/web_university/how-much-seo-do-you-need-to-get-top-rankings/feed 0 http://www.linkwebservices.com/web_university/webmaster-tool-box?utm_source=rss&utm_medium=rss&utm_campaign=webmaster-tool-box http://www.linkwebservices.com/web_university/webmaster-tool-box#comments Thu, 22 Jan 2009 19:46:00 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=473 Here is a collection of what we consider “must have” tools for webmasters. These tools will benefit any webmaster, both novices and experts alike. Arm yourself with these tools in order to achieve a more professional online presence. 1. Custom 404 Page Use a custom 404 page, so that if a user incorrectly types a [...]

]]> http://www.linkwebservices.com/web_university/webmaster-tool-box/feed 0 http://www.linkwebservices.com/web_university/how-to-improve-your-link-pop-on-a-tight-budget?utm_source=rss&utm_medium=rss&utm_campaign=how-to-improve-your-link-pop-on-a-tight-budget http://www.linkwebservices.com/web_university/how-to-improve-your-link-pop-on-a-tight-budget#comments Wed, 21 Jan 2009 22:58:22 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=469 There are a lot of different ways to improve your link pop that don’t cost a cent. Unfortunately, these methods can be very time-consuming. But, you get what you  put into it. And even if you only spend an hour a day constantly striving to increase your PR, it will be an hour well spent. [...]

]]> http://www.linkwebservices.com/web_university/how-to-improve-your-link-pop-on-a-tight-budget/feed 0 http://www.linkwebservices.com/web_university/pros-and-cons-%e2%80%93-hiring-an-seo-company-for-your-site?utm_source=rss&utm_medium=rss&utm_campaign=pros-and-cons-%25e2%2580%2593-hiring-an-seo-company-for-your-site http://www.linkwebservices.com/web_university/pros-and-cons-%e2%80%93-hiring-an-seo-company-for-your-site#comments Tue, 20 Jan 2009 22:51:35 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=465 If you’re looking to give your website the best advantage possible, hiring an SEO company may be the way to go.  As with anything in this world, there are the pros and cons to having an SEO company do it for you.  Here are some things you will want to consider when deciding between you [...]

]]> http://www.linkwebservices.com/web_university/pros-and-cons-%e2%80%93-hiring-an-seo-company-for-your-site/feed 0 http://www.linkwebservices.com/web_university/getting-your-first-links-using-link-directories?utm_source=rss&utm_medium=rss&utm_campaign=getting-your-first-links-using-link-directories http://www.linkwebservices.com/web_university/getting-your-first-links-using-link-directories#comments Mon, 19 Jan 2009 22:48:06 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=462 What are Link Directories? Link directories exist to help websites exchange links. These links are also called reciprocal links. If website A and website B want to exchange links then website A links to website B and website B links to website A. This way both the websites benefit. The value of reciprocal links in [...]

]]> http://www.linkwebservices.com/web_university/getting-your-first-links-using-link-directories/feed 0 http://www.linkwebservices.com/web_university/submit-to-yahoo-directory-getting-into-the-yahoo-directory?utm_source=rss&utm_medium=rss&utm_campaign=submit-to-yahoo-directory-getting-into-the-yahoo-directory http://www.linkwebservices.com/web_university/submit-to-yahoo-directory-getting-into-the-yahoo-directory#comments Sun, 18 Jan 2009 22:43:12 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=458 To submit to Yahoo directory there are two submission options: “Standard,” which is free, and “Yahoo Directory Submit,” which involves a submission fee. If you own a non-commercial website then you can use the standard submission option. There is no guarantee that any Yahoo editor will ever get to review your site considering the volume [...]

]]> http://www.linkwebservices.com/web_university/submit-to-yahoo-directory-getting-into-the-yahoo-directory/feed 0 http://www.linkwebservices.com/web_university/directory-submission-software-makes-directory-submissions-fast-and-easy?utm_source=rss&utm_medium=rss&utm_campaign=directory-submission-software-makes-directory-submissions-fast-and-easy http://www.linkwebservices.com/web_university/directory-submission-software-makes-directory-submissions-fast-and-easy#comments Sat, 17 Jan 2009 22:39:47 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=454 There are dozens of directory submission software available on the Internet today. They make the work of submitting your websites to hundreds of directories really simple. 1. If you have to submit websites by hand you need to first compile the list of the thousands of directories that exist on the web. This itself can [...]

]]> http://www.linkwebservices.com/web_university/directory-submission-software-makes-directory-submissions-fast-and-easy/feed 0 http://www.linkwebservices.com/web_university/recession-proof-business-strategies-9-ideas?utm_source=rss&utm_medium=rss&utm_campaign=recession-proof-business-strategies-9-ideas http://www.linkwebservices.com/web_university/recession-proof-business-strategies-9-ideas#comments Fri, 16 Jan 2009 19:29:20 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=229 Afraid the recession is here to stay a bit longer? If so, you’re not alone. What follows are several strategies that companies use to maintain and even increase-their sales, while their competitors struggle to stay afloat. Apply these techniques to your own marketing and selling efforts during a recession, and you will survive–even prosper while [...]

]]> http://www.linkwebservices.com/web_university/recession-proof-business-strategies-9-ideas/feed 0 http://www.linkwebservices.com/web_university/reputation-reality-on-line-smile?utm_source=rss&utm_medium=rss&utm_campaign=reputation-reality-on-line-smile http://www.linkwebservices.com/web_university/reputation-reality-on-line-smile#comments Fri, 16 Jan 2009 07:20:17 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=167 Imagine, the best interview you ever had with someone who knows how to “Google” and when they do a background check find, You. Or, that wonderful person you just met, decided to look you up on the net when they got home, only to be shocked and embarrassed at what they saw.   Online reputation [...]

]]> http://www.linkwebservices.com/web_university/reputation-reality-on-line-smile/feed 0 http://www.linkwebservices.com/web_university/are-automated-directory-submitters-better-than-manual-submissions?utm_source=rss&utm_medium=rss&utm_campaign=are-automated-directory-submitters-better-than-manual-submissions http://www.linkwebservices.com/web_university/are-automated-directory-submitters-better-than-manual-submissions#comments Wed, 14 Jan 2009 22:34:26 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=450 Directory submitters are usually automated software that submit website URL’s to the hundreds of directory sites on the web. Directory submissions can also be done manually but it is a time consuming and tedious process. With automated directory submitters on the other hand the task of website submissions becomes fast and easy. You can submit [...]

]]> http://www.linkwebservices.com/web_university/are-automated-directory-submitters-better-than-manual-submissions/feed 0 http://www.linkwebservices.com/web_university/quick-email-tips-no-tricks?utm_source=rss&utm_medium=rss&utm_campaign=quick-email-tips-no-tricks http://www.linkwebservices.com/web_university/quick-email-tips-no-tricks#comments Tue, 13 Jan 2009 22:00:29 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=239 Your starting to send emails as a way to marketing and communicate on a large scale. Creating winning email marketing messages is part art and part science, with a generous helping of innovation thrown in. The following elements are common to all aspects of email marketing, whether you are inviting customers back to buy again [...]

]]> http://www.linkwebservices.com/web_university/quick-email-tips-no-tricks/feed 0 http://www.linkwebservices.com/web_university/add-directory-link-submission-to-your-marketing-toolkit?utm_source=rss&utm_medium=rss&utm_campaign=add-directory-link-submission-to-your-marketing-toolkit http://www.linkwebservices.com/web_university/add-directory-link-submission-to-your-marketing-toolkit#comments Mon, 12 Jan 2009 22:29:21 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=445 One of the quickest ways to work towards a number one ranking on Google and other search engines is to add directory link submission to your daily list of marketing tasks. High ranking on Google and other search engines depends on two factors – on-page and off-page. On-page factors include keyword density, optimized title and [...]

]]> http://www.linkwebservices.com/web_university/add-directory-link-submission-to-your-marketing-toolkit/feed 0 http://www.linkwebservices.com/web_university/10-steps-to-increase-your-google-pr?utm_source=rss&utm_medium=rss&utm_campaign=10-steps-to-increase-your-google-pr http://www.linkwebservices.com/web_university/10-steps-to-increase-your-google-pr#comments Sun, 11 Jan 2009 22:26:04 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=441 There is no secret behind the success you can have by increasing your Google pr, but the true secret is how you can do so.  There is an array of different ways you can increase your Google pr, but persistence and using a combination of several methods will help you climb up the search engine [...]

]]> http://www.linkwebservices.com/web_university/10-steps-to-increase-your-google-pr/feed 0 http://www.linkwebservices.com/web_university/how-to-choose-a-domain-name-that-attracts-the-right-visitors?utm_source=rss&utm_medium=rss&utm_campaign=how-to-choose-a-domain-name-that-attracts-the-right-visitors http://www.linkwebservices.com/web_university/how-to-choose-a-domain-name-that-attracts-the-right-visitors#comments Sat, 10 Jan 2009 22:20:17 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=438 Naming your website can be a lot of fun.  I believe that there is, in fact, an art to it. First, choose a name that describes your site.  Try to give away as much information in the title as possible.  For example, JoesClothes.com is a good title because it tells us that Joe sells clothing [...]

]]> http://www.linkwebservices.com/web_university/how-to-choose-a-domain-name-that-attracts-the-right-visitors/feed 0 http://www.linkwebservices.com/web_university/everything-you-need-to-know-about-reciprocal-link-exchange?utm_source=rss&utm_medium=rss&utm_campaign=everything-you-need-to-know-about-reciprocal-link-exchange http://www.linkwebservices.com/web_university/everything-you-need-to-know-about-reciprocal-link-exchange#comments Fri, 09 Jan 2009 22:11:30 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=433 Reciprocal Link Exchange is still a very popular practice.  It should be– after all there are still many benefits to organizing a link exchange campaign. First and foremost, a Reciprocal Link Campaign encourages webmasters to explore the various websites in their genre.  It helps establish communication among web developers and creates strong online communities.  This [...]

]]> http://www.linkwebservices.com/web_university/everything-you-need-to-know-about-reciprocal-link-exchange/feed 0 http://www.linkwebservices.com/web_university/builds-relationships-build-wealth?utm_source=rss&utm_medium=rss&utm_campaign=builds-relationships-build-wealth http://www.linkwebservices.com/web_university/builds-relationships-build-wealth#comments Fri, 09 Jan 2009 06:58:38 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=61 Adding a little personalization and sincerity, that simple message can become a great way to build customer satisfaction. The idea is that, the more effort you put into making your messages to your customers personal and sincere, the more likely they will return to your site for shopping over and over.  When we were in the [...]

]]> http://www.linkwebservices.com/web_university/builds-relationships-build-wealth/feed 0 http://www.linkwebservices.com/web_university/top-10-ways-to-improve-your-sites-link-pop?utm_source=rss&utm_medium=rss&utm_campaign=top-10-ways-to-improve-your-sites-link-pop http://www.linkwebservices.com/web_university/top-10-ways-to-improve-your-sites-link-pop#comments Wed, 07 Jan 2009 22:04:25 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=430 10.) Post comments in discussion groups and on message boards.  Be sure to make useful, relevant statements based on topics being discussed.  Comments that only contain a link will usually be deleted or banned.  If you make valuable contributions, people will want to find out what else you have to say by visiting your site. [...]

]]> http://www.linkwebservices.com/web_university/top-10-ways-to-improve-your-sites-link-pop/feed 0 http://www.linkwebservices.com/web_university/keeping-your-content-fresh-is-refreshing?utm_source=rss&utm_medium=rss&utm_campaign=keeping-your-content-fresh-is-refreshing http://www.linkwebservices.com/web_university/keeping-your-content-fresh-is-refreshing#comments Tue, 06 Jan 2009 21:47:56 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=237 To keep your site at the top of the search engines, it is increasingly important to your success in an online world, a savvy web site owner learns to keep his or her content fresh. The simple task of regularly updating the information on your web site crosses several must-dos off of your SEO list. [...]

]]> http://www.linkwebservices.com/web_university/keeping-your-content-fresh-is-refreshing/feed 0 http://www.linkwebservices.com/web_university/seven-things-to-avoid-when-looking-for-link-partners?utm_source=rss&utm_medium=rss&utm_campaign=seven-things-to-avoid-when-looking-for-link-partners http://www.linkwebservices.com/web_university/seven-things-to-avoid-when-looking-for-link-partners#comments Mon, 05 Jan 2009 21:59:37 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=426 Designing a Reciprocal Link Campaign can be a tricky endeavor.  As a webmaster, you must choose your linking partners wisely.  Generally, a good rule of thumb is to ask yourself one question:  “Will this be a valuable resource to my readers?”  If you view it as a legitimate, valuable website, chances are Google will too. [...]

]]> http://www.linkwebservices.com/web_university/seven-things-to-avoid-when-looking-for-link-partners/feed 0 http://www.linkwebservices.com/web_university/why-link-farm-and-ffa-submissions-are-a-bad-idea?utm_source=rss&utm_medium=rss&utm_campaign=why-link-farm-and-ffa-submissions-are-a-bad-idea http://www.linkwebservices.com/web_university/why-link-farm-and-ffa-submissions-are-a-bad-idea#comments Sun, 04 Jan 2009 16:46:50 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=417 Are a Bad Idea Before search engines got smart, a site’s page ranking was based on keyword match-ups.  When webmasters stock-piled their sites with keywords, the wrong sites were getting too much attention.  Google decided to focus on a site’s “popularity” instead.  The number of incoming links became the focus of PR criteria.  The theory [...]

]]> http://www.linkwebservices.com/web_university/why-link-farm-and-ffa-submissions-are-a-bad-idea/feed 0 http://www.linkwebservices.com/web_university/how-link-pop-affects-your-websites-page-rank?utm_source=rss&utm_medium=rss&utm_campaign=how-link-pop-affects-your-websites-page-rank http://www.linkwebservices.com/web_university/how-link-pop-affects-your-websites-page-rank#comments Sat, 03 Jan 2009 16:36:50 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=409 What is Link Pop? Link popularity, sometimes referred to as “Link Pop,” plays a very important role in determining a website’s visibility among the top returned search results.  Your site’s link pop will be determined by the quality, quantity, and relevance of the other websites that link to your page. What is Page Rank? “Page [...]

]]> http://www.linkwebservices.com/web_university/how-link-pop-affects-your-websites-page-rank/feed 0 http://www.linkwebservices.com/web_university/the-advantages-of-using-directories-to-build-link-pop?utm_source=rss&utm_medium=rss&utm_campaign=the-advantages-of-using-directories-to-build-link-pop http://www.linkwebservices.com/web_university/the-advantages-of-using-directories-to-build-link-pop#comments Fri, 02 Jan 2009 23:26:36 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=400 Link popularity, often called “link pop,” can be a tricky thing.  In the good old days, search engines determined a site’s page ranking by the number of times the keywords appeared in the text.  Soon webmasters learned that if they squeezed an obnoxious amount of keywords into their site’s text, the site would eventually gain [...]

]]> http://www.linkwebservices.com/web_university/the-advantages-of-using-directories-to-build-link-pop/feed 0 http://www.linkwebservices.com/web_university/reciprocal-and-non-reciprocal-links%e2%80%a6-whats-the-difference?utm_source=rss&utm_medium=rss&utm_campaign=reciprocal-and-non-reciprocal-links%25e2%2580%25a6-whats-the-difference http://www.linkwebservices.com/web_university/reciprocal-and-non-reciprocal-links%e2%80%a6-whats-the-difference#comments Thu, 01 Jan 2009 21:51:06 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=393 Once your website is up and raring to go, it is important to start formulating a marketing strategy.  The obvious goal is to attract as many visitors as you can.  One of the best ways to do this is through a “Linking Campaign”. In order to begin your campaign, you must first understand the difference [...]

]]> http://www.linkwebservices.com/web_university/reciprocal-and-non-reciprocal-links%e2%80%a6-whats-the-difference/feed 0 http://www.linkwebservices.com/web_university/why-success-comes-from-goal-setting-and-persevering-to-the-end?utm_source=rss&utm_medium=rss&utm_campaign=why-success-comes-from-goal-setting-and-persevering-to-the-end http://www.linkwebservices.com/web_university/why-success-comes-from-goal-setting-and-persevering-to-the-end#comments Tue, 30 Dec 2008 21:16:20 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=234 More than 5,000 years ago, in the ancient mystery schools of Egypt, the mental and spiritual laws and principles of success were taught to students who dedicated their entire lives to learning the “Esoteric Arts.” One of these “secrets” was the Law of Attraction, which said that your mind is a magnet and that you [...]

]]> http://www.linkwebservices.com/web_university/why-success-comes-from-goal-setting-and-persevering-to-the-end/feed 1 http://www.linkwebservices.com/web_university/help-the-traffic-find-you?utm_source=rss&utm_medium=rss&utm_campaign=help-the-traffic-find-you http://www.linkwebservices.com/web_university/help-the-traffic-find-you#comments Tue, 23 Dec 2008 21:08:34 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=233 I watched the movie “Charlie’s War” in it, the main character, Charlie told the story of how he became elected. He picked up voters who couldn’t get to the polls and actually drove them there. Why don’t you do the same? People may want to find you, but could use a little help. Help people [...]

]]> http://www.linkwebservices.com/web_university/help-the-traffic-find-you/feed 0 http://www.linkwebservices.com/web_university/omg-your-company-on-the-net-is-what?utm_source=rss&utm_medium=rss&utm_campaign=omg-your-company-on-the-net-is-what http://www.linkwebservices.com/web_university/omg-your-company-on-the-net-is-what#comments Fri, 19 Dec 2008 07:05:11 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=160 Be careful when converting your company name / brand name into an (available) domain name; it can have embarrassing repercussions. Imagine seeing a web address like, arsecommerce.com. This domain name may appear rather ordinary to us Americans. But to those who speak “the Queen’s English” – including those in the UK, Canada, Australia, New Zealand [...]

]]> http://www.linkwebservices.com/web_university/omg-your-company-on-the-net-is-what/feed 0 http://www.linkwebservices.com/web_university/avoid-getting-dumped-from-directory-submission?utm_source=rss&utm_medium=rss&utm_campaign=avoid-getting-dumped-from-directory-submission http://www.linkwebservices.com/web_university/avoid-getting-dumped-from-directory-submission#comments Wed, 17 Dec 2008 07:16:55 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=70 Directories are a great way to get your business publicized.  However, simple mistakes can cause you to not be added at all. Here are a few quick reminders that I would like to share with you prior to your submission: • Make sure your site is live – There have been a few submissions that [...]

]]> http://www.linkwebservices.com/web_university/avoid-getting-dumped-from-directory-submission/feed 0 http://www.linkwebservices.com/web_university/grow-your-business-in-an-economic-slow-down?utm_source=rss&utm_medium=rss&utm_campaign=grow-your-business-in-an-economic-slow-down http://www.linkwebservices.com/web_university/grow-your-business-in-an-economic-slow-down#comments Thu, 11 Dec 2008 19:24:16 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=228 Depending on what’s happening in your business, you probably feel the same way too. Everyone is squeezed and it’s not a good feeling. You need to take specific steps if your business is hard hit by this economic downturn. It is only natural to revisit your overall business strategy when market conditions change so now [...]

]]> http://www.linkwebservices.com/web_university/grow-your-business-in-an-economic-slow-down/feed 0 http://www.linkwebservices.com/web_university/motivation-for-the-team-during-a-recession?utm_source=rss&utm_medium=rss&utm_campaign=motivation-for-the-team-during-a-recession http://www.linkwebservices.com/web_university/motivation-for-the-team-during-a-recession#comments Tue, 09 Dec 2008 19:15:16 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=226 When a recession follows a boom (as it often does) it’s even more difficult to keep up the spirits of your sales team. Denial is generally followed by despair. It will be up to you, the business owner, to put your own anxieties aside and focus on creating a strategy to get your team, and [...]

]]> http://www.linkwebservices.com/web_university/motivation-for-the-team-during-a-recession/feed 0 http://www.linkwebservices.com/web_university/interesting-links-makes-us-interesting?utm_source=rss&utm_medium=rss&utm_campaign=interesting-links-makes-us-interesting http://www.linkwebservices.com/web_university/interesting-links-makes-us-interesting#comments Fri, 05 Dec 2008 06:44:11 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=152 Content and inbound links are most important for SEO, according to experts, and in that order. Even though this is old news for experienced SEO experts, it is still good news for new ones joining the online community. Experts were often left to theorize and test—and worse, try to game, in response to Google’s silence [...]

]]> http://www.linkwebservices.com/web_university/interesting-links-makes-us-interesting/feed 0 http://www.linkwebservices.com/web_university/secure-your-site-documents?utm_source=rss&utm_medium=rss&utm_campaign=secure-your-site-documents http://www.linkwebservices.com/web_university/secure-your-site-documents#comments Tue, 02 Dec 2008 08:55:00 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=219 By not following these 5 points in your checklist, you are putting yourself at risk. 1. Copyright Notice. Check Your Copyright Notice. Your copyright notice consists of the following elements: the word “copyright” or copyright symbol (c in a circle) followed by the year of first publication followed by the name of the copyright owner. [...]

]]> http://www.linkwebservices.com/web_university/secure-your-site-documents/feed 0 http://www.linkwebservices.com/web_university/success-comes-from-education-repetition-and-variety?utm_source=rss&utm_medium=rss&utm_campaign=success-comes-from-education-repetition-and-variety http://www.linkwebservices.com/web_university/success-comes-from-education-repetition-and-variety#comments Thu, 27 Nov 2008 19:47:41 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=232 Just about every business on the planet does this. And it’s not bad… until you realize how much money you’re leaving on the table. The fact is, for every deal you close using this common process, there’s another 2 – 3 deals (or more!) you COULD close. Most small businesses market their products and services [...]

]]> http://www.linkwebservices.com/web_university/success-comes-from-education-repetition-and-variety/feed 0 http://www.linkwebservices.com/web_university/24-ways-to-provide-amazing-satisfaction-to-online-shoppers-part-2?utm_source=rss&utm_medium=rss&utm_campaign=24-ways-to-provide-amazing-satisfaction-to-online-shoppers-part-2 http://www.linkwebservices.com/web_university/24-ways-to-provide-amazing-satisfaction-to-online-shoppers-part-2#comments Tue, 25 Nov 2008 19:40:48 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=231 I recently posted an article and reviewd how to find a need for the online shoppers. I even showed how there is a lot of ball-dropping. Fortunately, it can all be corrected to give yourself a leg up on the competition. Here are some more tips: • Search is fundamental. Be there at every entry [...]

]]> http://www.linkwebservices.com/web_university/24-ways-to-provide-amazing-satisfaction-to-online-shoppers-part-2/feed 0 http://www.linkwebservices.com/web_university/24-ways-to-provide-amazing-satisfaction-to-online-shoppers-part-1?utm_source=rss&utm_medium=rss&utm_campaign=24-ways-to-provide-amazing-satisfaction-to-online-shoppers-part-1 http://www.linkwebservices.com/web_university/24-ways-to-provide-amazing-satisfaction-to-online-shoppers-part-1#comments Tue, 18 Nov 2008 19:37:10 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=230 Three-quarters of online shoppers surveyed said website content is insufficient to complete research or purchase a product online always, most, or some of the time. Nearly 80 percent rarely or never purchase a product without complete information, and 72 percent will take off to a competitor that does supply that information. It seems that consumers [...]

]]> http://www.linkwebservices.com/web_university/24-ways-to-provide-amazing-satisfaction-to-online-shoppers-part-1/feed 0 http://www.linkwebservices.com/web_university/better-ads-better-clicks-better-money?utm_source=rss&utm_medium=rss&utm_campaign=better-ads-better-clicks-better-money http://www.linkwebservices.com/web_university/better-ads-better-clicks-better-money#comments Fri, 14 Nov 2008 04:35:39 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=148 Online video ads are not as popular as perceived with only 11 percent of consumers saying they were likely to click on video ads, according to a recent study. Simple text ads were found to be the most likely to receive clicks with 25 percent of consumers doing so, followed by display ads at 20 [...]

]]> http://www.linkwebservices.com/web_university/better-ads-better-clicks-better-money/feed 0 http://www.linkwebservices.com/web_university/networking-offline?utm_source=rss&utm_medium=rss&utm_campaign=networking-offline http://www.linkwebservices.com/web_university/networking-offline#comments Tue, 11 Nov 2008 21:18:52 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=235 By combining the best of what online networking has to offer (quick introductions, transparency) with offline networking (human interaction, personal branding) professionals who practice Onffline Networking have a higher likelihood of getting noticed and eliminating the potential of alienating a particular demographic. Online is simply being online and getting involved in a commuinty. The same [...]

]]> http://www.linkwebservices.com/web_university/networking-offline/feed 0 http://www.linkwebservices.com/web_university/web-marketing-for-the-%e2%80%9cnot-so-savvy%e2%80%9d?utm_source=rss&utm_medium=rss&utm_campaign=web-marketing-for-the-%25e2%2580%259cnot-so-savvy%25e2%2580%259d http://www.linkwebservices.com/web_university/web-marketing-for-the-%e2%80%9cnot-so-savvy%e2%80%9d#comments Fri, 07 Nov 2008 04:16:20 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=13 Make Keywords Your #1 Goal If you didn’t know, this is the single most important factor for most online success stories. Focus on making keywords and high ranking for keywords in all search engines your main objective if you’re marketing online. Many new marketers don’t truly understand how important getting top rankings for your chosen [...]

]]> http://www.linkwebservices.com/web_university/web-marketing-for-the-%e2%80%9cnot-so-savvy%e2%80%9d/feed 0 http://www.linkwebservices.com/web_university/youtube-and-video-optimization?utm_source=rss&utm_medium=rss&utm_campaign=youtube-and-video-optimization http://www.linkwebservices.com/web_university/youtube-and-video-optimization#comments Tue, 04 Nov 2008 08:22:27 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=114 From a social media marketing standpoint, YouTube isn’t an ideal social site because of the way it hoards PageRank, so it can’t be leveraged to increase your site’s rankings in the same way that a site like Digg can. But with Google’s “universal search”, YouTube now wields a lot of power to rank in Google’s [...]

]]> http://www.linkwebservices.com/web_university/youtube-and-video-optimization/feed 0 http://www.linkwebservices.com/web_university/link-web-services-guides-to-design?utm_source=rss&utm_medium=rss&utm_campaign=link-web-services-guides-to-design http://www.linkwebservices.com/web_university/link-web-services-guides-to-design#comments Thu, 30 Oct 2008 22:41:55 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=236 Having a website that effectively communicates your image can be a rewarding and profitable experience if you follow five basic concepts: 1. Know you Audience, you can be proud of your site but remember, it’s the customer who buys. You are designing your website and logo for your customers, not for yourself. Your likes and [...]

]]> http://www.linkwebservices.com/web_university/link-web-services-guides-to-design/feed 0 http://www.linkwebservices.com/web_university/top-10-seo-mysteries-answered?utm_source=rss&utm_medium=rss&utm_campaign=top-10-seo-mysteries-answered http://www.linkwebservices.com/web_university/top-10-seo-mysteries-answered#comments Wed, 29 Oct 2008 06:03:15 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=32 Owning any type of online business will strongly benefit from a few SEO techniques. Everyone has seems to have advice, but all this ‘expert’ advice can make the simple task of optimizing your site incredibly confusing. Here are some answers to the most common SEO questions. 1. What is SEO? SEO stands for search engine [...]

]]> http://www.linkwebservices.com/web_university/top-10-seo-mysteries-answered/feed 0 http://www.linkwebservices.com/web_university/score-big-on-digg?utm_source=rss&utm_medium=rss&utm_campaign=score-big-on-digg http://www.linkwebservices.com/web_university/score-big-on-digg#comments Sun, 19 Oct 2008 06:33:57 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=45 SEO activity is influenced by Social Networking. Here are SearchRank’s five ways to score big on Digg: 1. Remove Blog Name and/or Sections From Title: all you need is the title of the post   2. Include Appealing Descriptions (Stay Within Character Limitations): if you want to practice writing tighter copy, and you should, sign up for [...]

]]> http://www.linkwebservices.com/web_university/score-big-on-digg/feed 0 http://www.linkwebservices.com/web_university/recession-proof-your-business?utm_source=rss&utm_medium=rss&utm_campaign=recession-proof-your-business http://www.linkwebservices.com/web_university/recession-proof-your-business#comments Thu, 16 Oct 2008 19:23:38 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=227 Since business may soon be tougher, it’s critical for entrepreneurs to take steps to up-end any damage that could happen as a result of a recession. The secret to weathering a particularly nasty economy is to diversify your customer base, free up cash flow and cut costs where you can. Here are some steps for [...]

]]> http://www.linkwebservices.com/web_university/recession-proof-your-business/feed 0 http://www.linkwebservices.com/web_university/how-to-get-web-hosting-for-small-business?utm_source=rss&utm_medium=rss&utm_campaign=how-to-get-web-hosting-for-small-business http://www.linkwebservices.com/web_university/how-to-get-web-hosting-for-small-business#comments Sat, 11 Oct 2008 08:14:36 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=110 Having your own web site for your home business is probably the most cost-efficient way to expand your business into something that will truly become a source of income and independence for you and your family. But how do you solve the problem of web hosting? Solving the Problem of Web Hosting Every web site [...]

]]> http://www.linkwebservices.com/web_university/how-to-get-web-hosting-for-small-business/feed 0 http://www.linkwebservices.com/web_university/wordpress-falls-to-the-top-of-seo?utm_source=rss&utm_medium=rss&utm_campaign=wordpress-falls-to-the-top-of-seo http://www.linkwebservices.com/web_university/wordpress-falls-to-the-top-of-seo#comments Wed, 08 Oct 2008 04:59:11 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=24 WordPress is the most visible of the CMS’ “Content Management Systems” and performs to a SEO dream. Since WordPress 2.5, things have changed markedly.  Since version 2.5 there’s been a wealth of feature expansion in the core application, the availability of plugins, expanding core functionality, and the advent of professionally designed Themes that have taken [...]

]]> http://www.linkwebservices.com/web_university/wordpress-falls-to-the-top-of-seo/feed 0 http://www.linkwebservices.com/web_university/making-the-affiliate-sales?utm_source=rss&utm_medium=rss&utm_campaign=making-the-affiliate-sales http://www.linkwebservices.com/web_university/making-the-affiliate-sales#comments Thu, 02 Oct 2008 08:06:55 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=104 The absolute best way I have found to make affiliate sales is to publish a review or recommendation specifically about that product or service. Think about it – when you visit a web page, you are usually there for one of two reasons. You are either interested in the content on that page (the topic), [...]

]]> http://www.linkwebservices.com/web_university/making-the-affiliate-sales/feed 0 http://www.linkwebservices.com/web_university/giving-and-paying-it-forward?utm_source=rss&utm_medium=rss&utm_campaign=giving-and-paying-it-forward http://www.linkwebservices.com/web_university/giving-and-paying-it-forward#comments Tue, 30 Sep 2008 08:36:16 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=213 Recently, someone at a Leadership Team Training Meeting asked my friend, how come he knew so many people. He responded, “Because every day, I make it my point to introduce two people to each other”. Absolutely nothing is more energizing than bringing two strangers together for their mutual benefit. I owe my commitment to this [...]

]]> http://www.linkwebservices.com/web_university/giving-and-paying-it-forward/feed 0 http://www.linkwebservices.com/web_university/seo-web-marketing?utm_source=rss&utm_medium=rss&utm_campaign=seo-web-marketing http://www.linkwebservices.com/web_university/seo-web-marketing#comments Fri, 26 Sep 2008 07:23:15 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=82 Search engines such as Google, Yahoo and MSN are really just databases. When you do a Google Search you’re not searching the Web, you’re searching Google’s database. There are two ways to get into these databases. One is to submit your site to the different search engines. In 6 to 9 weeks the search engine [...]

]]> http://www.linkwebservices.com/web_university/seo-web-marketing/feed 0 http://www.linkwebservices.com/web_university/brilliance-on-basics-brian-tracy?utm_source=rss&utm_medium=rss&utm_campaign=brilliance-on-basics-brian-tracy http://www.linkwebservices.com/web_university/brilliance-on-basics-brian-tracy#comments Tue, 23 Sep 2008 08:42:35 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=216 I was inspired by this and wanted to share it with you, an article from the famed sales guru, Brian Tracy… When Vince Lombardi took over the Green Bay Packers some years ago, he was asked what he was going to change. The players? The plays? The training process? How was he going to turn [...]

]]> http://www.linkwebservices.com/web_university/brilliance-on-basics-brian-tracy/feed 0 http://www.linkwebservices.com/web_university/landing-pages-don%e2%80%99t-need-to-be-hard?utm_source=rss&utm_medium=rss&utm_campaign=landing-pages-don%25e2%2580%2599t-need-to-be-hard http://www.linkwebservices.com/web_university/landing-pages-don%e2%80%99t-need-to-be-hard#comments Fri, 19 Sep 2008 07:39:11 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=88 Landing pages are critical to converting clicks into leads. From the prospect’s perspective, clicking on your link is easy and doesn’t cost (them) anything. In contrast, converting and becoming a lead requires them to invest their time and energy to understand your offer and fill out your form, not to mention risk unwanted marketing since [...]

]]> http://www.linkwebservices.com/web_university/landing-pages-don%e2%80%99t-need-to-be-hard/feed 0 http://www.linkwebservices.com/web_university/the-seo-list-check-it-twice?utm_source=rss&utm_medium=rss&utm_campaign=the-seo-list-check-it-twice http://www.linkwebservices.com/web_university/the-seo-list-check-it-twice#comments Wed, 17 Sep 2008 07:59:59 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=201 There are no tricks here, just a bit of work and some time. So let’s get started by reading the following list of SEO Techniques! 1.   Domain & File Names: Choose your site domain name that contains words from your primary keyword phrase. 2.   Keyword Phrases: Use keywords that are being searched for.   3.   Keyword [...]

]]> http://www.linkwebservices.com/web_university/the-seo-list-check-it-twice/feed 0 http://www.linkwebservices.com/web_university/considering-to-work-from-home?utm_source=rss&utm_medium=rss&utm_campaign=considering-to-work-from-home http://www.linkwebservices.com/web_university/considering-to-work-from-home#comments Thu, 11 Sep 2008 08:35:33 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=118 Cast aside your fears and take the leap, but don’t take that leap without a safety net. That’s where many people make their first mistake when starting their own business. They underestimate the time it takes to establish a business and they often run out of money before their business gets to that point, forcing [...]

]]> http://www.linkwebservices.com/web_university/considering-to-work-from-home/feed 0 http://www.linkwebservices.com/web_university/social-media-strategies?utm_source=rss&utm_medium=rss&utm_campaign=social-media-strategies http://www.linkwebservices.com/web_university/social-media-strategies#comments Wed, 10 Sep 2008 07:55:56 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=99 When you’re new to any social situation, your best bet is to listen and learn about the dynamics of the community or group. By understanding the social web as it relates to fundamental marketing principles, tactics, tools and best practices, you can create a framework for the development of a working strategy. As for building [...]

]]> http://www.linkwebservices.com/web_university/social-media-strategies/feed 0 http://www.linkwebservices.com/web_university/page-rank-magic?utm_source=rss&utm_medium=rss&utm_campaign=page-rank-magic http://www.linkwebservices.com/web_university/page-rank-magic#comments Tue, 09 Sep 2008 06:20:08 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=36 The days of creating good, unique and newsworthy content, coupled with intelligent onsite optimization strategies, was at least enough to get your website found are now gone.  It doesn’t matter what some nave or misleading SEO experts might still tell you. Page Rank is determined by the quantity and quality of websites that are linking [...]

]]> http://www.linkwebservices.com/web_university/page-rank-magic/feed 0 http://www.linkwebservices.com/web_university/organic-or-paid-what%e2%80%99s-the-difference?utm_source=rss&utm_medium=rss&utm_campaign=organic-or-paid-what%25e2%2580%2599s-the-difference http://www.linkwebservices.com/web_university/organic-or-paid-what%e2%80%99s-the-difference#comments Sat, 06 Sep 2008 07:20:58 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=77 When deciding on how to begin your internet marketing campaign it is important to know your options.  While an SEO expert may charge you to get optimized, you should know what you are paying for.  Paying for your site to be optimized for natural searches is different than paying for “paid search placement”.    Paid search [...]

]]> http://www.linkwebservices.com/web_university/organic-or-paid-what%e2%80%99s-the-difference/feed 0 http://www.linkwebservices.com/web_university/dont-dissappoint-your-blog-readers?utm_source=rss&utm_medium=rss&utm_campaign=dont-dissappoint-your-blog-readers http://www.linkwebservices.com/web_university/dont-dissappoint-your-blog-readers#comments Mon, 01 Sep 2008 21:56:33 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=238 Your competitors customers know, like, and trust them. With their prices so much higher than yours, why aren’t they coming to you? Simple, your not doing the things right to get them to know, like and trust you. In this century, any illusions you still entertain about controlling the customer relationship need to be removed. [...]

]]> http://www.linkwebservices.com/web_university/dont-dissappoint-your-blog-readers/feed 0 http://www.linkwebservices.com/web_university/social-media-for-seo?utm_source=rss&utm_medium=rss&utm_campaign=social-media-for-seo http://www.linkwebservices.com/web_university/social-media-for-seo#comments Tue, 26 Aug 2008 07:46:49 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=93 An increasing number community managers have become visible within social media sites like Twitter, on blogs and Facebook from various sized companies. Consider how the content creation and outreach efforts of a community manager can also be of benefit to an organization’s search engine optimization efforts. Many search engine optimization consultants that engage social media [...]

]]> http://www.linkwebservices.com/web_university/social-media-for-seo/feed 0 http://www.linkwebservices.com/web_university/ebay-sellers-and-the-top-10-struggles?utm_source=rss&utm_medium=rss&utm_campaign=ebay-sellers-and-the-top-10-struggles http://www.linkwebservices.com/web_university/ebay-sellers-and-the-top-10-struggles#comments Sun, 24 Aug 2008 04:13:14 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=143 Still feeling a little frustrated getting started on E-Bay? Don’t feel too bad, recent changes like “Detailed Seller Ratings (DSR)” and “discounts for sellers,” have made it challenging for even the experienced sellers. To some, the changes didn’t sound like anything to be concerned about, but some saw  through the plan and noticed other phrases [...]

]]> http://www.linkwebservices.com/web_university/ebay-sellers-and-the-top-10-struggles/feed 0 http://www.linkwebservices.com/web_university/improve-seo-for-local-searches?utm_source=rss&utm_medium=rss&utm_campaign=improve-seo-for-local-searches http://www.linkwebservices.com/web_university/improve-seo-for-local-searches#comments Wed, 20 Aug 2008 03:02:30 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=136 When you are looking to get better traffic from the local community, make sure they can find you easily.  What businesses need to do to ensure their customers are finding them easily, is still to make sure they are listed in these local search results. For Google Maps, follow the following steps: 1. Sign in to [...]

]]> http://www.linkwebservices.com/web_university/improve-seo-for-local-searches/feed 0 http://www.linkwebservices.com/web_university/social-networking-is-working?utm_source=rss&utm_medium=rss&utm_campaign=social-networking-is-working http://www.linkwebservices.com/web_university/social-networking-is-working#comments Fri, 15 Aug 2008 07:39:47 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=196 Social networking is probably the Internet’s hottest trend. The term social networking is the act of connecting with people and forming a community based on common interests and goals. This has evolved and made its way to the Web through message boards/forums, micro-blogging, social networks, photo-sharing, blogging, and more. These communities all have one thing [...]

]]> http://www.linkwebservices.com/web_university/social-networking-is-working/feed 0 http://www.linkwebservices.com/web_university/youtube-enhancements-watch-listen-and-enjoy?utm_source=rss&utm_medium=rss&utm_campaign=youtube-enhancements-watch-listen-and-enjoy http://www.linkwebservices.com/web_university/youtube-enhancements-watch-listen-and-enjoy#comments Sat, 09 Aug 2008 06:45:19 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=54 New Search feature while video plays, is just one of new things going on worth noting on You Tube. Notice that embedded YouTube videos now carry a search box at the top. This only appears when you mouseover the top portion of the video, and disappears when you move away. They recently added the search [...]

]]> http://www.linkwebservices.com/web_university/youtube-enhancements-watch-listen-and-enjoy/feed 0 http://www.linkwebservices.com/web_university/email-subject-lines-that-work?utm_source=rss&utm_medium=rss&utm_campaign=email-subject-lines-that-work http://www.linkwebservices.com/web_university/email-subject-lines-that-work#comments Thu, 07 Aug 2008 22:05:57 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=240 Today, I`m going to give you IRRESISTIBLE EMAIL SUBJECT LINES that have proven their ability to grab attention, and then transform attention into interest, and interest into desire. You can copy some of them exactly and use others as templates for your email marketing campaigns. If you`re feel extra creative, you can use these tested [...]

]]> http://www.linkwebservices.com/web_university/email-subject-lines-that-work/feed 0 http://www.linkwebservices.com/web_university/game-time-for-web-design?utm_source=rss&utm_medium=rss&utm_campaign=game-time-for-web-design http://www.linkwebservices.com/web_university/game-time-for-web-design#comments Tue, 05 Aug 2008 08:29:42 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=209 Having a game plan can get your site up and running without all the headaches.  At the end of the project, the outcome should be measured by, “Did we get a good-looking, usable Web site deployed in a reasonable amount of time?”    Initial Web site design and redesigns of existing sites may each face [...]

]]> http://www.linkwebservices.com/web_university/game-time-for-web-design/feed 0 http://www.linkwebservices.com/web_university/web-site-no-no%e2%80%99s?utm_source=rss&utm_medium=rss&utm_campaign=web-site-no-no%25e2%2580%2599s http://www.linkwebservices.com/web_university/web-site-no-no%e2%80%99s#comments Sun, 03 Aug 2008 08:14:04 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=204 Avoid these elements that should never see the light of day on your site. Poor planning and neglect of your Web site can lead to lost business, security concerns, slow traffic and other problems.   When it comes to your company’s Web site, there’s no shortage of advice on what you absolutely have to have [...]

]]> http://www.linkwebservices.com/web_university/web-site-no-no%e2%80%99s/feed 0 http://www.linkwebservices.com/web_university/video-ads-its-about-branding?utm_source=rss&utm_medium=rss&utm_campaign=video-ads-its-about-branding http://www.linkwebservices.com/web_university/video-ads-its-about-branding#comments Wed, 30 Jul 2008 07:34:21 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=157 Searches for all sorts of terms on YouTube are turning up. Notice the videos on the right-hand side of results?  Those are the “promoted videos” the searches are turning up as well. Every one of the ads consists of one small image and Google Adwords style text ad.These are hybrid ads that combine Google type [...]

]]> http://www.linkwebservices.com/web_university/video-ads-its-about-branding/feed 0 http://www.linkwebservices.com/web_university/search-engines-triumph-over-yellow-pages?utm_source=rss&utm_medium=rss&utm_campaign=search-engines-triumph-over-yellow-pages http://www.linkwebservices.com/web_university/search-engines-triumph-over-yellow-pages#comments Sat, 26 Jul 2008 02:55:55 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=132 Still think your money is best invested with Yellow Pages?  This couldn’t be further from the truth.  When customers are looking for local business they are turning to Search Engines. Recent Data confirms what we at Link Web Services suspected, that this year more people are turning to search engines.  This, after last year’s information [...]

]]> http://www.linkwebservices.com/web_university/search-engines-triumph-over-yellow-pages/feed 0 http://www.linkwebservices.com/web_university/gr8-points-for-copy?utm_source=rss&utm_medium=rss&utm_campaign=gr8-points-for-copy http://www.linkwebservices.com/web_university/gr8-points-for-copy#comments Mon, 21 Jul 2008 22:23:32 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=241 Here are 8 points you NEED to know to have success in emailing campaigns. Point 1,  Know your audience Before you sit down to write your email sales letter, you`ve got to determine exactly who your audience is. This is a master key to getting results from email marketing, knowing what appeals to your target [...]

]]> http://www.linkwebservices.com/web_university/gr8-points-for-copy/feed 0 http://www.linkwebservices.com/web_university/manners-matter-in-social-networks?utm_source=rss&utm_medium=rss&utm_campaign=manners-matter-in-social-networks http://www.linkwebservices.com/web_university/manners-matter-in-social-networks#comments Fri, 18 Jul 2008 07:12:20 +0000 Luigi_M_Scollo http://www.linkwebservices.com/wordpress/?p=164 Social networking is all about being social and networking – duh The question is: How do you do this; what does that mean? It means being active in the community; it’s saying thanks to people who vote your stories up; it’s responding to comments on your blog; it’s posting comments on other folks’ blogs. It’s [...]

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