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Archive for May, 2009
Link Web Services Opens New Channel on YouTube!
posted by Luigi_M_Scollo @ 9:54 AM
Sunday, May 31, 2009
SEO Google Commands
All Search Engine Optimization (SEO) Google Commands
On the Google Search Bar, enter one of the Google Commands below and replace www.LinkWebServices.com with your website information.
* cache:www.LinkWebServices.com
* link:www.LinkWebServices.com
* related:www.LinkWebServices.com
* info:www.LinkWebServices.com
* site:www.LinkWebServices.com
* allintitle:www.LinkWebServices.com
* intitle:www.LinkWebServices.com
* allinurl:www.LinkWebServices.com
* inurl:www.LinkWebServices.com
Google supports several commands which can help you if you do Search Engine optimization in Google. Typically these commands modify the search in some way or even tell Google to do a totally different type of search, “link:” is a special Google command, and the query
link:www.LinkWebServices.com doesn’t do a normal search but instead finds web pages that have links that point to www.LinkWebServices.com.
A several of other Google commands use punctuation instead of words or phrases. Below is a list of all the special SEO Google commands that Google supports:
cache:www.LinkWebServices.com Search Engine optimization
If you include other words or phrases in the query, Google will highlight those words within the cached document. For instance, cache:www.LinkWebServices.com Search Engine optimization will show the cached content with the word or phrase “Search Engine optimization” highlighted.
This functionality is also available by clicking on the “Cached” link on Google’s main search results pages, some SEO companies protect themselves by placing a Google robot text inside the <head> of the html code to not display the cached web page or content in Google’s search results.
This special html tag look like this: <META NAME=”GOOGLEBOT” CONTENT=”NOARCHIVE”/> try it and put it inside the <head> of your index page and you will notice that Google will not cache your index page anymore.
The command [cache:] will show the version of the web page that Google has in its cache after the crawler visited your site. For instance, cache:www.LinkWebServices.com will show Google’s cache of the LinWebServices.com’s homepage. Remember there can be no space between the “cache:” and the web page or domain url.
The cache command is very handy for people who do SEO, you can compare web sites and after the research you can make adjustments to the content or text. Just try it with your own web site!
link:www.LinkWebServices.com
The Google command [link:] will list web pages that have links to the specified web page. Example, link:www.LinkWebServices.com will list web pages that have links pointing to the SEO watch homepage. Remember there can be no space between the “link:” and the web page url or domain.
This is an very use full Google command for optimization companies that do link building.
site:www.LinkWebServices.com
If you include site: in your search, Google will give the results to those web sites in the given domain. Example,
site:www.LinkWebServices.com will find all pages from www.LinkWebServices.com. Remember there can be no space between the “site:” and the domain.
This google command is very help full if you update your site and would like to know which page Google included in the database of Google’s search results.
related:www.LinkWebServices.com
The google command [related:] will list web pages that are “similar” to a specified web page.
For instance: related:www.LinkWebServices.com will list web pages that are similar to the SEO watch homepage. Remember there can be no space between the “related:” and the web page url or domain.
Google Robots, Spyders and Website Crawling
posted by Luigi_M_Scollo @ 9:28 AM
Wednesday, May 27, 2009
Google Robots, Spyders and Website Crawling
Google’s Robots: All You Need to Know
What are Gooble Robots and Spyders?
Robots (a.k.a “spider” or a “bot”) are small programs which come to your site and crawl through your data and your links then send all the information back to the search engine database for indexing your site.
Google has three different known types of robots that crawl through your site:
Google Getting Freer With Sitelinks
Subdirectories appear to be getting some respect. Although there hasn’t been any sort of conclusive announcement, sitelinks – those nice little link collections that appear beneath some search results – are becoming more prevalent.
When Google’s search results provide more than one link to a certain site, the site looks authoritative. The presence of multiple links also makes it more likely that a searcher’s question will be answered, and even the least discerning searcher may just go to the site because all the links are easy to click.
This development could be rather important to some site owners, then. Matt Cutts, for example, tweeted, “Yay, I have sitelinks for the query [matt cutts] after 2+ years!”
Barry Schwartz then asked, “Why did it take Matt over two years to get Sitelinks for his domain when it is such an authoritative source? The answer might be that his content was on a sub-directory. Yes, right now, there is no substantial content on www.mattcutts.com, all or most the content is on www.mattcutts.com/blog/. And it seems like Google is now giving sub directories Sitelink love.”
Given the season we’re approaching, all this inclusiveness is nice. It isn’t bad considering the economic situation, either, if some site owners can now attract more traffic.
Google Analytics Gets A Handle On Flash
Track to your heart’s content
Flash content has long posed a lot of problems for the search and webmaster communities. Now Google – and more specifically, the newly introduced Google Analytics Tracking For Adobe Flash – intends to solve at least a few of them.
Will Personal Search Turn SEO On Its Ear?
Bruce Clay Talks Big Changes in Ranking Due to Personalization
At PubCon, Bruce Clay, Inc. President Bruce Clay presented at a session entitled “Top-Shelf Organic SEO” in which he discussed the approaching future of SEO as search engines evolve into more modern ranking methods through more personalized search results. Bruce was good enough to take the time to speak with our own Michael McDonald in a one-on-one interview about personal search, which can be viewed in the video below.
Matt Cutts on SEO 2009 & Google Talks AdSense
posted by Luigi_M_Scollo @ 8:59 AM
Saturday, May 23, 2009
Matt Cutts on SEO 2009 & Google Talks AdSense
WebProNews’ Mike McDonald caught up with Matt Cutts of Google at the Hofbrau House in Las Vegas during PubCon to get his views on a number of topics.
Is Ranking Dead?
Cutts said, “I’m not sure I would say ranking is dead but it’s not as important as it used to be. The fact is the smart SEOs are not just necessarily looking at the rankings. They are looking at conversion, they are looking at their server log. It’s great if you’re ranking for a phrase but unless that leads to sales that doesn’t help you very much.”
Is Bounce Rate a Google Ranking Factor?
Bounce rates are a metric that may become more of a factor as SEOs struggle with the ever-changing world of SERPs, which some are predicting to be become much more personalized over the coming year. As discussed in an interview with Mike McDonald (video below), big name SEO Bruce Clay notes that going forward, SEOs are going to have to look at analytics, measure traffic, bounce rates, action, etc., and ask themselves questions like did I get the conversion I was after?
The Great Google Adsense Side Effect
If the Internet consisted of real brick and mortar buildings there would be a construction boom going on right now like the world has never seen. The Internet is not in a recession or on the road to a depression, rather it is experiencing an economic and social explosion of activity.
There is one marketing truth you must understand: People buy when they are ready to buy, not when you are ready to sell. So, just because your lead is not ready to buy today, doesn’t mean they aren’t important. After all, today’s leads are tomorrow’s customers, or next month’s or next year’s.
By Michel Fortin
googleIn today’s Internet, conversations are cropping up all over the place. People are talking. They are talking about products. They are talking about businesses. And they are certainly talking about their experiences.
By Michel Fortin
article writingThroughout my research, I’m always surprised when I stumble onto websites that are professionally designed and seem to offer great products and services, but lack or fail in certain important elements.
Elements that, with just a few short changes, can help multiply the results almost instantaneously.
by Rebecca Buckman,
The Internet portal didn’t shed light on a possible deal with the software giant as it reported a loss and more job cuts.
BURLINGAME, Calif. — Beleaguered Internet portal Yahoo! reported first-quarter earnings of $118 million, or 8 cents per share, a decrease of 78% from the year-ago period.
By Matt Tuens (c) 2009
SEO (Search Engine Optimization) writing, as a distinct style, was born in the Internet era and has matured before our very eyes in a relatively short span of time. Although it is evolving and maturing still, and will continuously do so, we can define some of the tried and tested steps of content optimization to help unique pages place at or near the top of search engine rankings.
Some experts go on to say that the goal of SEO is two-fold, with the first objective to put out the appropriate “bait” for search engine spiders and the second to serve up useful information to people who want and need it. Debates about priorities continue among SEO professionals, but it is not a good idea to devalue the human factors in any success formula. The singular goal, then, would be to develop, position and refine content in such a way as to satisfy all visitors to the page and/or site, both human and bot alike.
Why You Should Use Article Directories to Promote Your Website
posted by Luigi_M_Scollo @ 12:35 PM
Sunday, May 10, 2009
By Jay Gaulard
If you are online and are not already using article directories to promote your website, you are missing out on a free and highly effective marketing option. Article directories are great ways to draw traffic to your site without paying for advertising. However, to get real traffic to your site using an article directory, you must know how to use them correctly.
What Article Directories Are
By Nancy McCord
Social networkingTwitter is the current top “hot property” on the Web, but its popularity and how to use it has mystified many business owners. Many people think that they want to, or should be using Twitter, but simply do not understand the platform, its use, or its place in building web exposure. This article will demystify Twitter and help you to learn how to use it in the workplace and to promote your business.
First, I have to say that I had been confused on how to use Twitter to benefit my own business until I downloaded TweetDeck. TweetDeck is a desktop
Google’s 6 Principles of Competition and Openness
posted by Luigi_M_Scollo @ 12:28 PM
Friday, May 8, 2009
by Chris Crum
What Google is Explaining to Difference Makers
There’s a short but interesting blog post up on Google’s official Public Policy Blog, which states six principles the company holds with regards to competition and openness.
Adam Kovacevich”As Google has grown, the company has naturally faced more scrutiny about our business principles and practices,” says Google’s Senior Manager of Global Communications and Public Affairs. “We believe that Google promotes competition and openness online, but we haven’t always done a good job telling our story.”
Why Most SEO Projects Fail and How To Fix Them
posted by Luigi_M_Scollo @ 12:24 PM
Thursday, May 7, 2009
By Mike Tekula (c) 2009
I started in SEO working for an agency that required an annual contract. Clients who wanted to hire them had to be prepared to pay in full upfront for 12 months of service.
That’s a heck of a commitment, isn’t it?
The worst part is that most of the time what the client was “buying” wasn’t
By Scott Van Achte (c) 2009
In Part 1 (http://www.sitepronews.com/2009/04/30/
how-to-optimize-for-google-%e2%80%93-part-1-of-3-2/) and Part 2
of How to Optimize for Google (http://www.sitepronews.com/2009/
05/01/how-to-optimize-for-google-part-2-of-3-2/)I discussed
general website optimization, links, and Google webmaster tools.
In Part 3 we will look at a number of other considerations which
play a role in successful rankings in Google, and also touch on
some tactics which are best avoided.
Completing Optimization: Other Considerations
By Scott Van Achte in Featured
Optimizing for top Google rankings includes a number of factors. In Part 1 of 3 we discussed onsite optimization. In Part 2 we will touch on incoming links as well as using Google Webmaster Tools.
LINKS
In today’s online world search engine rankings can make your business succeed, and while rankings in Yahoo and MSN are very valuable, their combined market value is still less than that of Google. This makes achieving top rankings in Google that much more important.
In this three-part series on How to Optimize for Google we will touch on a number of important aspects for top Google rankings including website optimization, links, Google Webmaster tools, and a number of other
Glenn D. Porter,
Cash-strapped customers play chicken when it comes to paying bills. Here’s how to collect.
It’s tough enough to get a purchase order in this recession–now you have to collect. I don’t have to tell you closers out there that salespeople don’t get their commission checks until the invoices are paid. Like it or not, that makes collections a sales function.
Fastest Rising and Falling Consumer Searches
posted by Luigi_M_Scollo @ 11:49 AM
Saturday, May 2, 2009
Compete.com has released a study of the Web’s fastest rising and falling searches, revealing Twitter as the term Web consumers searched most in March. It marked a 130% growth from February 2009. The top 10 fastest rising terms were:
By Mark Yarrobino
If you’ve been online for any amount of time, then I’m sure you’ve heard many of the success stories about internet entrepreneurs, and how they’re making millions every year, and you’ve probably heard how easy it is for you to do it, too.
And the truth is, it actually is kind of easy, but not as easy as most salesmen
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