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Archive for January, 2009
While training in Hawaii last January, Lance Armstrong received a massage every afternoon at 3 p.m. Shaquille O’Neal often can’t sleep after embarrassing losses–he suffers from what he calls “Shaqsomnia.” On Nov. 10, Britney Spear’s son Jayden was hospitalized for food poisoning.
These celebrity tidbits shared in 140-character blurbs on Twitter were once the paydirt of paparazzi who make their careers selling evidence of the
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Microsoft is sure making a lot of news in search these days. As reported here earlier the new look search of Kumo is lurking about although Microsoft is acting like Kumo is some kind of hallucination that deserves a homepage.google-cartoon
Now add to that the news reported in a Computerworld article regarding the U.S. market share of the major search engines. It appears that Microsoft’s share is at a 12 month low which is, well, not real good. Microsoft may be
In the past few weeks speculation has run rampant on the future of search and whether Google might be supplanted by Twitter real-time social search or by Wolfram Alpha, the still to be launched search engine that is billed as a true computational knowledge engine.
Wolfram Alpha (http://www.wolframalpha.com/) is scheduled to launch in May and could very well be a major advance in search technology. In brief,
One of the first books I read about the web which really helped me understand the culture of the web and the concept of the web as a social network was the Cluetrain Manifesto. In it, David Weinberger stated “hyperlinks subvert hierarchies,” a concept that helps explain a lot of the chaos in the current world.
* We see how poorly our leaders act (or sometimes don’t act, even when
In twenty years’ time I’ll be pushing fifty and I’m without a clue as to what could be happening by then. In the shorter term, though, I think we’ll see lots of fun stuff develop. Here are three growing trends that I’m excited to watch over the next few years.
Even more web-based applications: Web-based apps have been around for awhile, so this is a no-brainer, but I think it’ll go gangbusters once popular apps reach the mainstream. Thinking about great web apps like 280 Slides, the Aviary graphics apps, Google Apps, and Photoshop Express, I think it’s fair to say that we’re well on the way to a world where everyone — not just us
It’s no secret that a continually updated website with new content being added regularly stands a good chance of doing well in Google. One of the long standing methods to regularly expand a site’s content is through the use of a blog.
While there are numerous platforms to choose from for managing a blog, few can compare with the immense flexibility offered with WordPress, and at a cost of free, the price can’t be beat either.
Google likes fresh new content, and setting up a blog on your site, assuming
The Quick and Easy Way to Really Understand Long Tail Keywords
posted by Luigi_M_Scollo @ 12:07 PM
Sunday, January 25, 2009
Have you heard of the 80-20 rule? Well, an Italian economist called Pareto noticed that 80% of land in Italy was owned by 20% of the population. His work was taken up by others until it entered mainstream thinking. You’ve probably heard variations of what’s now become known as the 80-20 rule, or the Pareto principle. They go like this: we spend 80% of our time with 20% of our friends, or we wear 20% of our favorite clothes 80% of the time.
More generally, of course, it is a common rule of thumb in business: e.g., “80% of your sales come from 20% of your clients.” In business, for example, Microsoft noted that by fixing the top 20% of the most reported bugs, 80% percent of the errors and crashes would be eliminated.
So far, so good. But what if you found out that – where your website is concerned – the Pareto principle didn’t hold up so well? That 80% of your
How Much SEO Do You Need To Get Top Rankings?
posted by Luigi_M_Scollo @ 11:58 AM
Friday, January 23, 2009
Perhaps one of the biggest misconceptions, perpetuated by industry SEO experts, is that a website must follow perfect SEO strategies to get top rankings. While adhering to simple common SEO standards does help the search engines both find and index your site more quickly, it doesn’t guarantee by any stretch of the imagination that following those SEO guidelines will propel your site to the top of the rankings.
If only search engine optimization was that easy!
No doubt, there are some SEO faux pas that will do harm to your site’s rankings, especially in Google, the ultimate hall-monitor all puffed up and
Here is a collection of what we consider “must have” tools for webmasters. These tools will benefit any webmaster, both novices and experts alike. Arm yourself with these tools in order to achieve a more professional online presence.
1. Custom 404 Page
Use a custom 404 page, so that if a user incorrectly types a webpage URL, they will still retain navigational options within your site and be provided alternative solutions. When a domain is correctly entered, but a specific webpage’s URL is entered incorrectly, it is possible to display your custom
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