San Clemente Web University: FREE Web Marketing & Advertising Classes

Search engines such as Google, Yahoo and MSN are really just databases. When you do a Google Search you’re not searching the Web, you’re searching Google’s database. There are two ways to get into these databases. One is to submit your site to the different search engines. In 6 to 9 weeks the search engine will index your site. They capture key elements from the code on your page and your content. These are then stored in the database. Typing in keywords into a search engine signals the algorithms to determine the which links should be displayed as a result of your search.